--- title: "Modern & Contemporary Lookbooks | Fashion Styling by Parul Gauba" description: "Elevate your brand with professional fashion lookbooks. I specialize in creative direction and styling for modern, contemporary, and editorial fashion campaigns." canonical: https://mytribe.in/parul.gauba/creative-direction-commercial-styling/modern-contemporary-lookbooks last_updated: 2025-09-21 --- # Modern & Contemporary Lookbooks Tribe Verified · Professional styling for modern fashion campaigns. By [Parul Gauba](https://mytribe.in/parul.gauba) · Takes projects across Delhi NCR; travels pan-India for shoots · ₹45K Per 8-Hour Shoot Day (estimate) Part of [Creative Direction & Commercial Styling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling). [View full gallery](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/gallery) I build visual worlds that make your brand stand out. Whether you need edgy streetwear campaigns, sharp gender-fluid tailoring, or clean minimalist aesthetics, I handle the creative direction and production to ensure your product is always the hero. ## Photos and videos - ![This shot is from a fashion campaign with a bold, modern vibe. I styled this brown belted romper with a chunky gold chain to create a look that is strong, confident, and perfectly captures a summer mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/589e79d7-6337-454b-aab0-0fa87de11005) - ![An all-white pantsuit with voluminous sleeves and a tie-waist detail. For this shoot, I aimed for a look that was sharp and architectural, showcasing modern tailoring and a clean, minimalist aesthetic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a0df3937-9ba0-47fe-bf72-dd04009adfca) - ![For this lookbook, I styled a cropped black shirt with embellished cuffs and high-waisted trousers. The addition of ankle-tie boots gives the sharp silhouette an edgy, modern twist.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9d41112e-426c-4d33-ac30-e5f1178cb7a9) - ![Lookbook styling for a shoe label, where I paired chunky white platform boots with a plaid skirt and a grey blazer. The pose and composition create a rebellious, preppy-punk aesthetic that is both playful and edgy.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2fbfc26f-9f86-47e9-9b20-c1e1d28e1b1b) - ![A close-up from a fashion campaign, focusing on an embroidered bralette with chain straps. The styling is minimal to let the intricate beadwork and unique design of the top stand out against the warm, colored light.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/10e9c44b-9537-4202-965f-8dad12ab21fc) - ![Styling for a shoe lookbook, featuring studded slide sandals. I paired them with a relaxed, monochrome green pantsuit to create a chic, gender-fluid look that feels both comfortable and fashion-forward.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/482b9639-ac35-4839-b106-9a2988911844) - ![This shot from a menswear lookbook features a jacket with a graphic print panel against a vibrant blue background. The styling is edgy and modern, highlighting the unique design details of the garment.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f72e5fdb-472b-4b0c-90e3-c22c62968c7f) - ![For this shoe lookbook, I paired white block-heel boots with a flowing mint green dress. The dynamic pose and contrasting styles create a fresh, playful image that is perfect for a spring or summer campaign.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7184647e-c567-4f82-b5cb-31c8dbbd5d8c) - ![A powerful shot from a fashion campaign, where I styled a studded brown romper with a plunging neckline. The dramatic shadow and confident pose emphasize the bold, modern design of the outfit.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/76bfa0c6-5d4b-40ee-897e-e343a0ee82f9) - ![A close-up from a menswear campaign with a cool, moody vibe. The focus is on the printed shirt and sunglasses, with the dramatic blue lighting adding to the overall editorial feel of the shot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ff476065-28e8-4146-a560-dac096b57b2e) - ![This look from a contemporary designer's shoot features a sheer, printed co-ord set. I styled it with chunky white boots to ground the whimsical, 60s-inspired pop-art print and create a modern, playful look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c6f5dc11-ed26-4f19-864d-f123f8bfcc01) - ![Part of a campaign celebrating diversity, this shot features a simple, classic look. I styled an open white shirt with iconic Calvin Klein jeans and underwear for a timeless and relaxed feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c3fe74bd-c068-45a7-b88e-c748c306cd0b) - ![Styling for a shoe brand's lookbook, featuring buckled black combat boots. I paired them with wide-leg grey trousers and a one-shoulder top to create a look that is both tough and chic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/16686328-ec72-4403-b93f-3b3d02b0ba8c) - ![From a spring summer lookbook, this shot captures a blazer with abstract sequin embroidery. The cool-toned, dual-color lighting enhances the futuristic and edgy feel of the design.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dfcf9eba-1cab-4264-b7d0-a6cb92018917) - ![For this shoe lookbook, I created a tough yet chic look by styling a gold-tone leather harness over a simple black shirt dress. The focus is on the gladiator sandals, which complete the edgy, modern warrior aesthetic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/334306a2-5630-430e-bf8a-d8a22513f96c) ## About Modern & Contemporary Lookbooks I don't just pick outfits. My process begins with a defined mood board to align lighting, textures, and model body language, ensuring every frame communicates your brand’s specific identity before we step onto the set. ### My Approach to Visual Storytelling I treat every project as a deep dive. If I am on board, I am all in. Building a lookbook is not just about the clothes, it is about the world they inhabit. When we work together, we start with a concept that defines the vibe—be it bold, kitschy, or quietly minimal. This is where your brand story finds its rhythm. ### What I Handle I sweat the details so you do not have to. My work encompasses: * **Concept & Vision:** Developing the mood board, selecting the right lighting references, and establishing a color palette that aligns with your brand identity. * **Wardrobe Sourcing:** Curating high-impact looks, sourcing accessories, and handling custom draping to make sure every element fits perfectly. * **Production & Execution:** I run the shoot. I manage the crew, coordinate with the photographer and HMUA, and handle on-set logistics like studio bookings and call sheets. ### The Workflow Whether we are shooting high-volume e-commerce catalogs or low-volume, high-impact editorial campaigns, my goal remains the same: visual consistency. For 8-hour shoot days, I ensure volume-focused styling that works for web listings. For larger editorial projects, I focus on specific details, including art direction for non-fashion props like furniture and rugs. I am comfortable working across Delhi NCR and can travel wherever your project takes us. ## About Parul Gauba I live for mixing vibrant colors, prints, and rule-breaking styles to get the right shot. My goal is to make sure your brand's personality shines through every look, whether we are going for minimalist, gender-fluid, or bold and kitschy aesthetics. [See all of Parul Gauba's services](https://mytribe.in/parul.gauba) ## More from Creative Direction & Commercial Styling by Parul Gauba - [Featured](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/featured) - [Indian & Festive Wear Campaigns](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/indian-festive-wear-campaigns) - [Jewellery & Accessory Styling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/jewellery-accessory-styling) - [Lifestyle & Commercial Campaigns](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/lifestyle-commercial-campaigns) - [Creative & Editorial Storytelling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/creative-editorial-storytelling) - [Behind the Scenes & Events](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/behind-the-scenes-events) - [Personal Style & Inspirations](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/personal-style-inspirations) ## More services by Parul Gauba - [Influencer Marketing & Content Creation](https://mytribe.in/parul.gauba/influencer-marketing-content-creation) - [Event Curation & Management](https://mytribe.in/parul.gauba/event-curation-management) ## Similar work from other experts - [Modern & Chic Studio Styling](https://mytribe.in/stylist_jessicajain/creative-direction-casting/modern-chic-studio-styling) by Jessica Jain · Creative Direction & Casting · Available for shoots across Delhi NCR - [Creative Direction and Fashion Campaign Styling](https://mytribe.in/vikramsethstylist/personal-styling-image-consulting/brand-campaigns-creative-direction) by Vikram Seth · Personal Styling & Image Consulting · Online consultations; In-person sessions across Delhi - [Modern & Fusion Lookbooks](https://mytribe.in/rahulsingh_styling/fashion-brand-consulting/modern-fusion-lookbooks) by Rahul Singh · Fashion Brand Consulting · Available online; Studio in Mehrauli, New Delhi & takes projects across Delhi NCR and Mumbai - [Womenswear High Fashion Styling & Lookbooks](https://mytribe.in/gauravbhatiaa/creative-direction-styling/womenswear-high-fashion-lookbooks) by Gaurav Bhatia · Creative Direction & Styling · Travels pan-India for styling and creative direction projects - [Fashion & Editorial Lookbooks](https://mytribe.in/aanchalrai.1/campaign-creative-direction-production/fashion-editorial-lookbooks) by Aanchal Rai · Campaign Creative Direction & Production · Takes projects across India; Studio in Lado Sarai, New Delhi - [E-Commerce & Lookbook Styling for Fashion Brands](https://mytribe.in/stylebykayal/commercial-styling/e-commerce-lookbook-styling) by Kayal · Commercial Styling · Travels across India for shoots; Studio in Santacruz West, Mumbai ## Book To book Parul Gauba, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%20Parul%2C%20I'm%20interested%20in%20working%20on%20Modern%20%26%20Contemporary%20Lookbooks%20for%20my%20brand.%20Let's%20discuss%20a%20potential%20campaign.)