--- title: "Featured Styling & Creative Direction Portfolio | Brand Shoots" description: "Explore my featured styling and creative direction portfolio. From high-fashion campaigns to commercial lookbooks, I build brand stories that stick. Let us create." canonical: https://mytribe.in/parul.gauba/creative-direction-commercial-styling/featured last_updated: 2025-09-21 --- # Featured Styling & Creative Direction Portfolio Tribe Verified · Professional styling for diverse lifestyle campaigns. By [Parul Gauba](https://mytribe.in/parul.gauba) · Takes projects across Delhi NCR; travels pan-India for shoots · ₹45K Per 8-Hour Shoot Day (estimate) Part of [Creative Direction & Commercial Styling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling). [View full gallery](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/gallery) A deep dive into my visual world, where storytelling meets sharp styling. From high-energy lifestyle campaigns to heritage couture, these projects define my approach to building a brand identity. ## Photos and videos - ![This shot captures the pure, chaotic joy I love to create on set. For this lifestyle shoot, we embraced a 'granny-core' theme with cocktails and poker, resulting in vibrant, story-rich visuals that feel alive and authentic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dd3e44d7-b54d-4260-860d-3771d162095d) - ![For this Indian fashion campaign, I focused on creating a look of modern royalty. The styling pairs a contemporary printed blazer with a metallic, flowing kaftan, showcasing how traditional textiles can be worn with a sharp, elegant edge.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6c7392b8-40b6-4060-ba26-7966990ec173) - ![A classic, clean shot from a campaign celebrating diversity and inclusivity. My styling for this iconic brand focused on a minimalist, 90s-inspired aesthetic, letting the timeless appeal of denim and classic underwear speak for itself.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ba48d1f4-3b9d-4c62-959c-1c2d56d78535) - [Video: This video highlights my work in fine jewellery styling. The creative direction focused on capturing the delicate sparkle of diamonds and the graceful movement of the model, creating an ad campaign that feels both luxurious and intimate.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/cfede3f8-f285-4c44-b0dd-4fc2610f1816) - ![Here’s a look at my celebrity styling work with music artist Guru Randhawa. The goal was to create a sharp, monochrome look for a commercial ad film that felt both contemporary and effortlessly cool.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1b1f0002-ed9c-48ef-8f2f-32f5fb19a8bc) - ![My work often extends to lifestyle and home decor. In this shoot for a luxury carpet brand, I styled the entire scene, from the model's attire to the room's ambiance, to create a narrative of quiet, sophisticated elegance.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/066b2516-ef93-46b0-a6cb-e5c1182a8dc0) - ![This editorial shoot was all about channeling a 70s rockstar energy. I used a metallic silver jacket, animal prints, and vintage-inspired props to build a character and tell a story that's bold, edgy, and full of personality.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bb03eeb9-b952-4098-bc56-3fb21a0fe742) - ![I love playing with gender-fluid aesthetics, like this summer suit styled for an outdoor creative shoot. The soft powder blue and relaxed tailoring create a look that is powerful, modern, and effortlessly chic against a natural backdrop.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/71593fc6-022d-4757-acf8-31f532bb4ca8) ## About Featured I don't just pick outfits; I build the entire visual architecture of your brand. Whether it is a 12-look e-commerce catalog or a high-impact campaign, I handle the chaos of production so you do not have to. My focus is on the details that make an image pop, from ensuring the fabric drape in a heritage sari is perfect to coordinating with the photographer for the exact lighting mood you need. My approach to styling is about more than just aesthetics; it is about creating a cohesive visual narrative that works for your brand. This featured collection showcases the breadth of my work, spanning from minimalist Western wear and edgy denim campaigns to the intricate, heritage-focused storytelling required for Indian couture. ### How I Build a Campaign When you hire me for creative direction, we start with the concept. We define the mood, the color palette, and the story we want to tell before a single shot is taken. For many of my clients, I manage the full turnkey production—this includes scouting the right talent, managing the budget, and wrangling the crew on set. ### My Styling Philosophy - **Commercial Clarity:** For e-commerce lookbooks, volume matters, but the detail matters more. I prioritize clean lines and consistent styling that helps the product sell. - **Editorial Impact:** When we shoot for a campaign, we have more room to play. I look for ways to break the rules, whether that means mixing metallic textiles with casual silhouettes or playing with gender-fluid aesthetics. - **On-Set Management:** I am the one ensuring the chai arrives on time, the fabric fall is monitored during tethered shooting, and the logistical stress is kept off your plate. Whether you need a full-service production partner or a stylist to bring a specific vision to life, I am here to help. If you have a brand story waiting to be told, let's talk. ## About Parul Gauba I am Parul, and I am obsessed with the story behind the shoot. I am not here to just style a model; I am here to build a mood, manage the chaos, and make sure your brand looks like it has a soul. If you want visuals that actually stick, let's talk. [See all of Parul Gauba's services](https://mytribe.in/parul.gauba) ## More from Creative Direction & Commercial Styling by Parul Gauba - [Indian & Festive Wear Campaigns](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/indian-festive-wear-campaigns) - [Modern & Contemporary Lookbooks](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/modern-contemporary-lookbooks) - [Jewellery & Accessory Styling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/jewellery-accessory-styling) - [Lifestyle & Commercial Campaigns](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/lifestyle-commercial-campaigns) - [Creative & Editorial Storytelling](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/creative-editorial-storytelling) - [Behind the Scenes & Events](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/behind-the-scenes-events) - [Personal Style & Inspirations](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/personal-style-inspirations) ## More services by Parul Gauba - [Influencer Marketing & Content Creation](https://mytribe.in/parul.gauba/influencer-marketing-content-creation) - [Event Curation & Management](https://mytribe.in/parul.gauba/event-curation-management) ## Similar work from other experts - [Fashion Styling and Creative Direction Portfolio](https://mytribe.in/rahulsingh_styling/fashion-brand-consulting/featured) by Rahul Singh · Fashion Brand Consulting · Available online; Studio in Mehrauli, New Delhi & takes projects across Delhi NCR and Mumbai - [Featured Fashion Styling & Creative Direction](https://mytribe.in/stylingbykhushi/commercial-brand-styling/featured) by Khushi Karwa · Commercial & Brand Styling · Available for shoots in Mumbai, Jaipur, and Delhi NCR - [Featured Styling & Creative Direction](https://mytribe.in/stylebykayal/fashion-brand-consulting/featured) by Kayal · Fashion & Brand Consulting · Online consulting available; Travels across India & Studio in Santacruz West, Mumbai - [Creative Fashion Styling and Visual Direction](https://mytribe.in/riechamallick/creative-direction-consulting/featured) by Riecha Mallick · Creative Direction & Consulting · Available online globally; Travels across India and Dubai for projects - [My Signature Portfolio: Creative Styling & Direction](https://mytribe.in/mitsamby/wedding-personal-styling/featured) by Mitali Ambekar · Wedding & Personal Styling · Based in Mumbai, travels across India for styling - [Professional Fashion Styling & Creative Brand Campaigns](https://mytribe.in/stylist_manya/commercial-editorial-styling/featured) by Manya Aggarwal · Commercial & Editorial Styling · Available for shoots across Delhi NCR and travels pan-India ## Book To book Parul Gauba, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hey%20Parul!%20I%20loved%20your%20work%20on%20the%20Featured%20projects.%20I%20am%20looking%20for%20some%20creative%20direction%20for%20my%20brand%E2%80%94let%20us%20chat.)