--- title: "Editorial & Commercial Makeup for Flawless Camera-Ready Looks - mytribe" description: "Need editorial & commercial makeup? Hire a professional makeup artist in Mumbai for flawless, camera-ready looks for brand photoshoots, fashion campaigns, and more. Authentic, unfiltered artistry that enhances your vision. Book your shoot today!" canonical: https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup last_updated: 2025-09-28 --- # Editorial & Commercial Makeup in Mumbai By [Hiloni Parikh](https://mytribe.in/makeupby_hiloni) · I do makeup for fashion and commercial shoots that looks flawless on camera and lasts through long studio days, with a focus on clean skin prep and minimal retouching needed. ## Locations Travels to sets and studios across Mumbai and Pan-India ### Travels to - Travels to sets across the Mumbai Metropolitan Area (Mumbai Metropolitan Area, Mumbai Metropolitan Area, Maharashtra) - Travels across India for shoots (India, India) ## Pricing guide (estimates) These are indicative prices based on provider's past work. Enquire now to find out final quote. ### Corporate & Professional Headshot Makeup HD 'invisible' makeup with a matte or satin finish designed to look polished under harsh studio lights for LinkedIn or PR profiles. Typically ₹3,500-5,000 Per Person (estimate) #### Scope of Service * **Look Profile:** 'Confident & Interview Ready' look. Strictly natural and undetectable makeup aimed at concealing fatigue while maintaining skin texture. * **Duration:** Approximately 60 to 90 minutes per person. * **Location:** Service provided at client's home, office, or designated studio within Mumbai limits. #### The 'Unfiltered' Technique * **Skin Prep:** Extensive 4-step prep using *The Ordinary* serums and *Cetaphil/Emolene* moisturizers. Ensures skin looks hydrated, not oily, under flash. * **Base Application:** Uses *Elf Halo Glow* or *Makeup Forever* foundations applied with a specific 'dabbing motion' to prevent cakey-ness. * **Correction:** Color correction for under-eye circles and pigmentation using *Kay by Katrina* or *Too Faced* concealers. * **Definition:** Neutral eye definition using *Bobbi Brown* gel liners and nude/brown lip combinations (*Nykaa/MAC*). #### Protocol & Hygiene * **Hygiene:** Fresh, sanitized brushes and disposable wands used for every client. * **Lighting Check:** Makeup is tested under phone flash or ring light to ensure no 'flashback' before shooting starts. ### Creative Editorial & Portfolio Makeup Trend-focused styling (Glass Skin, Graphic Liners) including basic hair and premium lashes for fashion shoots or model portfolios. Typically ₹5,500-7,500 Per Look (estimate) #### Scope of Service * **Look Profile:** Covers editorial styles like Dewy Glass Skin, Graphic Liners, or High-Fashion Glam designed to be striking on camera. * **Duration:** 2 to 2.5 hours per look. * **Hair Styling:** Includes basic creative hairstyling done by Hiloni (e.g., Sleek High Ponytail, Wet Look, or messy waves). #### Product & Technique * **Long-wear Prep:** Usage of *Elf Power Grip* or similar primers to lock in makeup for long shoot hours. * **Eye Artistry:** Usage of high-pigment palettes (*Huda Beauty/NYX*) for cut-creases, smoky eyes, or graphic liner work. * **Lashes & Body:** Application of premium faux-mink false eyelashes and body highlighter/shimmer on collarbones. * **Setting:** 'Bulletproof' locking using *Urban Decay All Nighter* or *L'Oréal Infallible* sprays to withstand studio heat. #### On-Set Value * **Collaboration:** Works directly with the photographer's mood board rather than a standard template. * **Content:** Assistance with BTS creation for the model's social media. ### Commercial Brand Shoot Package (Half Day) 4-hour shift covering one primary look with continuous touch-ups and lip/eye variations for lookbooks or e-commerce catalogs. Typically ₹12-16K Per Shift (4 Hours) (estimate) #### Scope of Service * **Use Case:** Ideal for clothing brands, jewelry lookbooks, E-commerce catalogs, or social media campaigns. * **Capacity:** Covers 1 Model for up to 4 hours on set. * **Workflow:** Includes initial full makeup application and stand-by support for touch-ups during outfit changes. #### Commercial Spec * **Base:** Long-wear, sweat-resistant base application designed to last under hot studio lights without melting. * **Look Variations:** Includes changing lip colors (e.g., Nude to Red) or intensifying eye makeup between outfit changes. *Note: Does not include full wash-off and redo.* * **Kit:** Fully stocked 'Pro Kit' including safety pins, breath mints, and blotting papers. #### Important Exclusions * **Hair Styling:** This package is strictly for **Makeup**. Complex hairstyling requires a dedicated hair artist or is charged as a significant add-on. * **Travel:** Outstation travel (outside Mumbai) attracts extra travel & stay charges. ## About Editorial & Commercial Makeup I’m all about makeup that lets real beauty do the talking, whether it’s a high-fashion campaign or a crisp corporate headshot. My thing is making skin look flawless and fresh under studio lights, so you get that camera-ready makeup without needing a ton of edits afterwards. ### How I Work I show up on time, kit sorted and sanitized - hygiene is a must for me. I listen to what the team wants, whether it’s a designer, photographer, or creative director. My job isn’t to push trends - it’s to nail the vision you have for your shoot. ### What I Offer I do makeup for fashion campaigns, magazine editorials, brand lookbooks, and professional portraits. If you need on-set makeup for models, I’ve got that covered too. My style ranges from natural glam editorial look to full-on high fashion, depending on what’s needed. ### Skin Comes First Good makeup starts with healthy, hydrated skin. I always customize my prep so the base lasts through long shoot days, even with all those hot lights. ### My Kit I use top products (think Bobbi Brown, MAC, NARS) for a finish that holds up no matter what the set throws at us. I’m based in Mumbai but I do travel Pan India for projects. If you want makeup that looks good on camera and in real life, I’m here for it. ## Highlights Browse through Hiloni Parikh's best work. ### [Featured](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/featured) - [Video: This video captures the energy of a recent campaign shoot for a clothing brand. My role was to create a bold, high-fashion makeup look with sharp contouring and a sultry eye that would stand out under dramatic studio lighting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5fc78b55-9f44-476a-967b-56cdf69d9e1d) - ![A close-up of a modern-traditional look I created for a photoshoot. I focused on a flawless matte base, a defined berry lip, and clean eye makeup to complement the intricate gold jewelry and elegant outfit.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/96f604c3-9407-4fac-a84f-b50e8d7aa1cf) - ![This is a perfect example of my professional headshot makeup. I created a soft, natural glam look with a subtle smoked liner and a neutral lip to give my client a confident and polished appearance for her interview.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f86c2b48-4b77-4d03-987f-f44424bb5c9f) - [Video: Watch the transformation from a fresh face to full cocktail glam. For this look, I used a soft smokey eye and a glossy lip to create an elegant and sophisticated style, perfect for an evening event.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d75c6c89-ef99-4c2d-922e-1856927eee44) - [Video: A quick look into the core principles I follow as a professional makeup artist. I believe in strict hygiene, punctuality, and always listening to my client's vision to deliver the best results.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/981b02f7-d65d-4a3d-b84c-583f040361f6) - ![For this editorial shoot, the goal was fresh, dewy skin that glows on camera. I achieved this radiant finish with careful skin prep and light-reflecting products, paired with a simple nude lip to keep the focus on the healthy skin.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bf4e897d-a8e1-48fb-9cc6-3d3fc28be18a) - [Video: Here is a breakdown of a glamorous party look and the exact high-end products I used to create it. You can see how I layer products like Rare Beauty liquid blush and Bobbi Brown gel eyeliner to achieve a long-lasting, flawless finish.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bdd9295a-96c4-4063-b951-0ddff5f69e42) ### [Fashion & Brand Shoots](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/fashion-brand-shoots) - ![A powerful shot from a fashion campaign. The makeup features a strong, defined brow and contoured cheekbones to create a striking look that complements the bold, animal-print dress and dramatic lighting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dd15524e-42c9-48f7-ba7f-adbc446d8a60) - ![This full-length shot showcases how the makeup holds up as part of the complete look. The sleek, pulled-back hair and glowing skin ensure the model's features are the focus, even from a distance.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/00e366ad-4af1-44f1-a775-43bf189635ba) - ![Working with multiple models on set requires creating cohesive yet individual looks. Here, both models have complementary makeup styles that fit the fierce and elegant theme of the fashion shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e4ed4399-aa80-405c-9f11-4aa74c166560) - ![A close-up detail of the soft yet defined eye makeup from the campaign. I used warm, earthy tones and a subtle shimmer on the lid to catch the light, creating a look that is both glamorous and sophisticated.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/37be4205-fda7-4fab-93d3-77b6dcfd1b47) - ![This image highlights the interaction between makeup and lighting. The spotlight focuses on the sharp contour and highlighter, demonstrating how I design makeup to perform under specific photographic conditions for editorial work.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/71ad3f6d-85bc-440c-98e3-0ceea1c9946b) - ![A profile view from a recent lookbook shoot, showing off the seamless blend of blush and highlighter. The goal was a healthy, sun-kissed glow that looks natural and radiant on camera.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/fad32963-98a9-490d-9fb7-86e253ad9679) - ![This shot captures the soft, romantic feel of the makeup. I used a rosy blush and a simple half-ponytail hairstyle to create a fresh and youthful look that perfectly matched the vibrant floral outfit.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4b41d1b9-0a28-494b-b510-e12811b9c534) ### [Elegant Party & Event Glam](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/elegant-party-event-glam) - [Video: This video shows a shimmery, glamorous look perfect for a cocktail party or reception. I paired a sparkling eye with a sleek high ponytail for a chic and modern party style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b5fbe94b-a650-442b-8c3a-b1e741e39fa6) - [Video: My client asked for minimal and natural makeup for her brother's wedding. I focused on creating a radiant base, subtly defined eyes, and a soft lip color to enhance her natural beauty without feeling heavy.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8c66bed7-2486-42e2-a5f1-e0867fe6bd57) - ![A close-up of a glamorous evening look. The focus is on the dramatic eye makeup and luminous skin, creating a sophisticated style that is perfect for any formal event.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5c34f68e-4fc5-41eb-8ac7-ec2e58c516b4) - ![This image showcases a finished cocktail look, complete with glowing skin and defined eyes. My goal is always to create a flawless base that looks incredible both in photos and in person.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ce64a872-b332-45c6-b7fb-92d89f71396c) ### [Themed & Traditional Looks](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/themed-traditional-looks) - ![A detailed shot of a classic, retro-inspired makeup look. I used soft brown eyeshadow and a deep red lip, paired with traditional jewelry like a maang tikka and nath, to create a timeless and elegant aesthetic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/55ba39d5-cd6e-411b-9231-7f690d603982) - ![This look captures a sense of vintage elegance. The makeup is clean and defined, with an emphasis on the eyes and lips, perfectly complementing the traditional outfit for a cohesive, retro-glam feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/df4d5f3b-6a58-4c9d-9ba2-76e46e3fef35) ### [Professional & Corporate Headshots](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/professional-corporate-headshots) - ![This is a perfect example of my professional headshot makeup. I created a soft, natural glam look with a subtle smoked liner and a neutral lip to give my client a confident and polished appearance for her interview.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f86c2b48-4b77-4d03-987f-f44424bb5c9f) ### [Makeup Tips & Product Knowledge](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/makeup-tips-product-knowledge) - [Video: A flawless makeup application starts with great skin prep. In this video, I walk you through my essential steps, from cleansing and hydrating with a serum to moisturizing and priming for a smooth, long-lasting base.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0a804d54-b8fe-446c-9657-c67a855bf1bb) - [Video: Want to avoid cakey foundation? Here I demonstrate common foundation mistakes, like using a dry sponge or gliding instead of dabbing, and show you the correct techniques for a seamless, skin-like finish.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/507d2652-a9c0-4e9a-ac93-d929f669e9fa) - [Video: Setting spray is key for long-lasting makeup. I compare some of my favorite setting sprays, including the L'Oréal Infallible and Urban Decay All Nighter, and explain how to use each one to lock in your look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/54c95024-a0aa-49d0-8ffa-fc5f75aa0cb9) - [Video: In this quick tutorial, I show you how to create a beautiful brown lip combo. I use a Huda Beauty lip liner to define the shape and top it with an e.l.f. Cosmetics lip gloss for a full, glossy finish.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4f72289e-2222-4279-8f45-7ca38c9710f1) ### [Creative & Modern Looks](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/creative-modern-looks) - [Video: This is a fun, creative look I did on myself. I used bright pink eyeshadow and added small pearl details for an artistic, eye-catching effect that’s perfect for a themed party or creative shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d5c3e403-488e-4900-94cb-14379bcc0b26) - [Video: A simple before-and-after video showcasing a modern makeup look. The sharp, white graphic eyeliner adds a trendy and bold element to an otherwise soft and pretty makeup style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9cad2ee0-66c1-4c43-9288-b46286e5d570) ### [My Professional Promise](https://mytribe.in/makeupby_hiloni/editorial-commercial-makeup/my-professional-promise) - [Video: A quick look into the core principles I follow as a professional makeup artist. I believe in strict hygiene, punctuality, and always listening to my client's vision to deliver the best results.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/981b02f7-d65d-4a3d-b84c-583f040361f6) ## Meet your expert [Hiloni Parikh](https://mytribe.in/makeupby_hiloni) ### My story Hey, I’m Hiloni! Mumbai’s home base, but I’ll show up anywhere for a good wedding. I’m big on ‘Unfiltered, Unedited Makeup’ – no hiding behind layers or filters. Makeup should feel like you, not a mask. I love listening, catching your vibe, and then making you look like the best version of yourself. If you want magic, not trends, I’m your girl. Let’s create something real together. ### My work - **Bridal, Groom & Event Makeup**: I do natural bridal makeup, groom looks, party glam, sangeet, shoots, and destination wedding makeup all across India. - **Your Style, Your Glow**: I focus on dewy wedding looks and radiant skin bridal styles that feel like you, never overdone. - **Unfiltered Results**: No heavy edits or filters. What you see in my work is exactly what you'll get. - **Skin Prep Always**: I prep your skin right, so makeup lasts and looks fresh. Sunscreen is a must, always. - **Collab & Listen**: I listen to your vision and help shape it. We work together for your perfect look. ## More services from Hiloni Parikh - [Special Occasion Makeup](https://mytribe.in/makeupby_hiloni/special-occasion-makeup) · ₹2,000-8,000 per person per occasion (estimate) - [Wedding & Bridal Makeup](https://mytribe.in/makeupby_hiloni/wedding-bridal-makeup) · ₹12-35K per event (bride only) (estimate) ## Book To book Hiloni Parikh, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Editorial%20%26%20Commercial%20Makeup%20by%20Hiloni%20Parikh.)