---
title: "Editorial Makeup & Hair Artist in Mumbai | Deepti"
description: "Hire Deepti for professional editorial and commercial makeup. Expert in high-fashion shoots, brand lookbooks, and campaigns with a clean, modern aesthetic."
canonical: https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/editorial-commercial-work
last_updated: 2025-09-28
---

# Editorial and Commercial Makeup and Hair

Tribe Verified · Collaborating with brands like Kalki Fashion.

By [Deepti Soste](https://mytribe.in/makeupandhairby.deepti) · Based in Mumbai; travels across India for events and shoots · ₹3,500 per session (estimate)

Part of [Bridal & Special Occasion Makeup and Hair](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair). [View full gallery](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/gallery)

I collaborate with designers and photographers to create concept-driven hair and makeup for fashion lookbooks, ad campaigns, and editorials. I work with the production team to translate the creative vision into the final look.

## Photos and videos

- [Video: A close-up video of an edgy, high-fashion look. I created a soft smokey eye and a messy updo with delicate, curly tendrils framing the face to achieve this modern and artistic style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8f85ebe6-290a-4f89-94ca-92b8fd0a7e23)
- ![A dramatic, full-length shot for a fashion brand. The look features a sleek, pulled-back hairstyle and bold red lips, creating a powerful and elegant silhouette.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9b9ef2c4-4ade-4dcf-a0fb-3d302291b14a)
- ![A sun-kissed, natural look for a jewellery brand campaign. I created a dewy, glowing makeup look and a simple, windswept hairstyle to evoke a sense of effortless beachside beauty.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bf8ddc98-1db3-4cb7-afa2-d470bc5e586b)
- ![An editorial shoot with a rustic, literary theme. The makeup is minimal and raw, with a touch of red on the lips and a simple curly tendril to create a character-driven look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e4a34756-1891-475e-83be-61e9b169d0b8)
- ![A close-up detail shot from a fashion shoot. The focus is on the flawless, dewy skin and soft nude lip, paired with gentle waves in the hair for a modern, urban vibe.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f0ba1f74-c809-480e-9fe7-73152619f980)
- ![A full shot from the same fashion campaign. The natural makeup and wavy hair complement the contemporary co-ord set, creating a look that is both stylish and relatable.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dcc38c70-e797-4085-9f7d-107e798ec9c0)
- ![A soft and ethereal look from the campaign. The glowing skin and gently tousled hair create a dreamy mood that contrasts with the industrial backdrop.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e36c3ad6-842d-4ff0-b140-052e6b5f73d9)
- ![An avant-garde look for an editorial concept titled "YUME". The makeup and hair are clean and minimal to complement the sculptural white gown and artistic direction of the shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d98699e8-c86a-465c-8251-4ae7fa527e70)
- ![A close-up from the beachside jewellery shoot. The focus is on the glowing, highlighted skin and the simple, messy bun, which allows the statement earrings to stand out.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6da58ba2-468f-49e8-a831-398c7c00491b)
- ![An edgy look featuring a dark smokey eye and a nude lip. I styled the hair in a messy, textured updo to match the high-fashion, slightly grunge aesthetic of the shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/617d4f2c-86d1-4071-995c-e8e08c0ce042)
- ![Another angle of the edgy smokey eye look. This pose highlights the dramatic eye makeup and the intricate texture of the high-fashion updo.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7a89e672-22b0-4980-9803-990cbc7e3140)
- ![A full-length shot for a designer lookbook. The hair is styled in a wet-look, messy updo, paired with clean makeup to give a high-fashion, runway-ready feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/af505182-6c14-49d2-8eb1-08c111e593d7)
- ![A close-up of the wet-look hairstyle. You can see the individual strands sculpted around the face, adding an artistic and edgy texture to the overall look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0c94ab13-e15b-482d-b1a8-2f641b41b014)
- ![A high-fashion pose in a draped purple gown. The messy, wet-look updo adds a touch of undone elegance to the structured and glamorous dress.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/cfac27f1-a66d-4340-aec1-d126de7b9137)
- ![A dramatic shot with colored lighting. The simple, dark hairstyle and makeup allow the vibrant background and the purple dress to make a powerful statement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f3da1aca-fab0-43c3-8e38-e38971e72414)
- ![A close-up of the edgy updo with face-framing tendrils. The look is paired with a smokey eye and a lip piercing, creating a bold, modern aesthetic for the fashion campaign.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/acd9c2c6-9930-41a2-94ea-02079d7844dd)
- ![A high-angle shot from the bookshop editorial. The model's expressive look is enhanced by the subtle makeup and the single curl placed artfully on her forehead.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/39c58f8b-6c29-4246-9297-6053c0a51018)
- ![A wide shot that sets the scene for the editorial story. The simple, traditional styling of the hair and makeup helps build the character and mood of the photograph.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6f525ad2-3de5-49e2-8fbd-fc3795f9652f)
- [Video: Behind the scenes and on the runway for a fashion show. This video shows the creation of a unique, pin-heavy hairstyle, demonstrating the creative process for high-fashion events.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/18bdf18f-2626-48c9-9554-e3f5ea851c0f)
- ![A duplicate of image 55, this close-up from the beachside jewellery shoot highlights the glowing skin and simple, messy bun, allowing the statement earrings to stand out.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9ff7b48e-09fe-4ca2-8886-1f36986aea4a)
- ![A three-quarter view of the designer look. The messy, textured updo is visible from the side, adding interest and dimension to the silhouette.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0872d15e-0af3-40dc-97b7-591ff72c1027)
- ![A creative pose with the gown's hood. The wet-look tendrils of the hair are still visible, adding a layer of texture to this high-fashion shot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9eda8bcf-95d2-4456-885d-bdb754507e1f)
- ![A view of the messy updo from the back. This shows the structure and artistry of the hairstyle, which is designed to look effortlessly chic from all angles.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0a3a5d7c-7fc0-4959-a18c-d63096a6f7af)
- ![An extreme close-up on the details. The dewy skin, glossy lip, and wet-look hair texture come together to create a cohesive and modern editorial look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/90a99eb6-4ed7-4561-82ca-7f1bc41eaeb5)

## About Editorial & Commercial Work

I don't just show up to apply makeup. For editorial work, I collaborate closely with photographers and stylists to understand the lighting and the garment structure. Whether it’s a wet-look updo for a structured gown or dewy skin for a beachside jewellery campaign, I ensure the hair and makeup hold up under harsh studio lights or outdoor sun without looking heavy or overdone.

In commercial and editorial projects, the makeup needs to tell a story while remaining practical. My focus is on skin texture that reads well in close-up shots and hairstyles that add movement or specific structure, depending on the creative brief. 

My approach shifts based on the medium. For fashion campaigns, I pay attention to how hair sculpting shapes the face against high-fashion outfits. For jewellery campaigns, the priority is flawless, radiant skin that complements rather than competes with the product. I understand the pace of a professional shoot and can execute quick changes between looks without delaying the team. 

Whether we are shooting in a controlled studio setting with harsh lighting or on-location with natural sun, my kit is curated to ensure the look stays put. I use professional-grade products from brands like MAC and PAC that offer the durability needed for long, multi-hour production days. If you are a designer, brand manager, or photographer looking for a collaborator who understands a clean, deliberate approach and knows how to execute a specific artistic brief, we will work well together.

## About Deepti Soste

I’m Deepti. I spend as much time behind the scenes of fashion shoots as I do working with individual clients. I prefer a clean, deliberate approach to hair and makeup, focusing on what works for the camera and the brand's vision.

[See all of Deepti Soste's services](https://mytribe.in/makeupandhairby.deepti)

## More from Bridal & Special Occasion Makeup and Hair by Deepti Soste

- [Featured](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/featured)
- [Bridal & Engagement Looks](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/bridal-engagement-looks)
- [Sangeet, Reception & Bridesmaid Glam](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/sangeet-reception-bridesmaid-glam)
- [Themed & Red Carpet Events](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/themed-red-carpet-events)
- [Modern Glam & Portraits](https://mytribe.in/makeupandhairby.deepti/bridal-special-occasion-makeup-and-hair/modern-glam-portraits)

## More services by Deepti Soste

- [Fashion & Editorial Makeup and Hair](https://mytribe.in/makeupandhairby.deepti/fashion-editorial-makeup-and-hair)
- [Commercial & Celebrity Makeup and Hair](https://mytribe.in/makeupandhairby.deepti/commercial-celebrity-makeup-and-hair)

## Similar work from other experts

- [Editorial & Campaign Makeup Artistry](https://mytribe.in/muahbysakshi/celebrity-editorial-makeup/editorial-campaign-work) by Sakshi Sood · Celebrity & Editorial Makeup · Travels to sets and venues across Delhi NCR and pan-India
- [Professional Makeup for Fashion and Brand Shoots](https://mytribe.in/divalicious_by_hiral/editorial-commercial-makeup/editorial-commercial-artistry) by Hiral Furia · Editorial & Commercial Makeup · Travels across Mumbai and India for shoots
- [High-Fashion and Creative Editorial Makeup](https://mytribe.in/suresh_pisharody/media-fashion-celebrity-makeup/high-fashion-creative-concepts) by Suresh Pisharody · Media, Fashion & Celebrity Makeup · Travels to sets and venues across Kochi, major Indian metros, and UAE
- [Commercial Makeup & Brand Shoots](https://mytribe.in/prismbypriyanka1/commercial-editorial-makeup-and-hair/commercial-brand-collaborations) by Priyanka Sagar · Commercial & Editorial Makeup and Hair · Travels for shoots across Mumbai and pan-India
- [Editorial and Fashion Makeup for Professional Shoots](https://mytribe.in/makeupby_vinal/commercial-editorial-makeup/editorial-fashion-makeup) by Vinal Jain · Commercial & Editorial Makeup · Travels across Mumbai and pan-India for shoots
- [Fashion & E-commerce Lookbook Makeup](https://mytribe.in/makeupandhairbyriya/commercial-editorial-makeup/fashion-e-commerce-lookbooks) by Riya Matta · Commercial & Editorial Makeup · Travels to sets and client locations across Mumbai and India

## Book

To book Deepti Soste, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%20Deepti%2C%20I%20saw%20your%20editorial%20and%20commercial%20work.%20I'd%20like%20to%20discuss%20hair%20and%20makeup%20for%20an%20upcoming%20shoot.)
