--- title: "Commercial & Brand Filmmaking for Powerful Brand Storytelling - mytribe" description: "Elevate your message with cinematic Commercial & Brand Filmmaking. We create compelling ad films and fashion films that connect with your audience. Ready to tell your brand's story? Hire an expert filmmaker on Tribe and bring your vision to life." canonical: https://mytribe.in/jatinkampani/commercial-brand-filmmaking last_updated: 2026-01-20 --- # Commercial & Brand Filmmaking in Mumbai By [Jatin Kampani](https://mytribe.in/jatinkampani) · I make brand films, ad campaigns, and fashion films by focusing on real stories and moments instead of just polished visuals. Typically ₹8.5-25L per project (estimate) ## Locations Studio in Lower Parel, Mumbai; Travels across India for projects ### Travels to - Shoots across Mumbai (Mumbai Metropolitan Area, Mumbai Metropolitan Area, Maharashtra) - Travels across India for projects (India, India) ### Visit at - Studio at Lower Parel, Mumbai (films near Kamala Mills Compound, Worli, Palladium Mall, Prabhadevi, Mahalaxmi Race Course, Dadar West) ## Pricing guide (estimates) These are indicative prices based on provider's past work. Enquire now to find out final quote. ### Studio Fashion & Commercial Film 1-day studio shoot delivering a 45-60 sec main film and 3 social cuts using high-end cinema gear and a 10-12 person crew. Typically ₹8.5-11.5L per campaign (estimate) #### Creative Direction * **Director:** Jatin Kampani leads concept execution and visual language. * **Visual Strategy:** Development of a lighting and texture mood board tailored to brand aesthetics. * **Cinematography:** High-contrast editorial lighting setups using RED Digital Cinema or Medium Format Video (Fujifilm GFX). #### Studio Production (1 Day) * **Crew:** Specialized team of 10-12 including DOP, Focus Puller, Gaffer, and Light Assistants. * **Talent:** Fees for 2 professional models (Indian or International agency represented) are included. * **Styling:** Top-tier makeup artist and fashion stylist providing 3-4 looks per model. * **Set Design:** Minimalist studio setup with premium backdrops and light shapers. #### Post-Production & Deliverables * **Editing:** Rhythmic editing synced to high-energy or mood-based music. * **Grading:** Premium DI color grading for high-contrast B&W or saturated commercial looks. * **Deliverables:** 1 Main Brand Film (45-60 Seconds) and 3 Social Media Cut-downs (15 Seconds each). * **Note:** Still photography is billed separately. ### Narrative Brand Film (On Location) 2-day location shoot for a 90-120 sec story-driven film including scriptwriting, production design, and professional voiceover. Typically ₹18-25L per project (estimate) #### Creative Strategy * **Scripting:** Jatin Kampani acts as Writer/Director to develop a narrative script connecting brand values with emotional storytelling. * **Visual Language:** Cinematic approach using natural light manipulation and depth-of-field. #### Location Production (2 Days) * **Locations:** Scouting and permits for premium sites like heritage properties or textured urban landscapes. * **Camera Unit:** Arri Alexa or Red V-Raptor package with Cinema Prime Lenses and specialized crew. * **Art Direction:** Dedicated Art Director for set dressing and props to create a lived-in cinematic look. * **Sound:** Location sync-sound recording included. #### Advanced Post-Production * **Audio:** Professional sound design (foley/ambience) and Voiceover recording with a professional artist. * **Grading:** Theatrical quality color grading to match specific campaign moods. * **Deliverables:** 1 Hero Film (90-120 Seconds) and 1 Teaser (30 Seconds). * **Usage:** Rights included for Digital and Event usage. ## About Commercial & Brand Filmmaking ### What Drives My Films I see filmmaking as more than just putting images together. For me, it's about chasing a feeling, finding the story in every frame. The camera is my way of seeing the world differently, and I try to keep things raw and honest - not just glossy for the sake of it. ### My Approach: Story First Doesn’t matter if I’m shooting in the middle of Mumbai’s chaos or inside a studio with perfect light, I’m always searching for the real story. I like catching those unfiltered moments - the ones that feel lived-in, not staged. Over the years, I’ve learned that simplicity is powerful. Making things look effortless is actually the hardest part. ### What I Make With Brands I work with brands to create films that actually mean something. Here’s what I usually do: - Cinematic advertising campaigns for brands like Sparx, IDEE Eyewear, and Mia by Tanishq. Sometimes, I get to work with big names, which is fun but also challenging. - Branded content storytelling that digs deeper than a regular ad. Like, showing the soul of a brand or telling a city’s superhero story for Fujifilm. - Fashion film production where style and story mix together. I’ve done shoots for labels and magazines like GQ, building a whole vibe around the clothes. ### How It Happens I’m hands-on from the start, usually leading the creative direction for brands. But I never do it alone. My team is solid - DOPs, stylists, production folks, everyone brings something to the table. We handle everything from small studio shoots to big productions, in India and abroad. It’s always a team effort, and that’s what makes it work. ## Highlights Browse through Jatin Kampani's best work. ### [Featured](https://mytribe.in/jatinkampani/commercial-brand-filmmaking/featured) - [Video: This film for Fujifilm is a tribute to the unseen heroes of Mumbai. We blended street documentary with studio art to tell a superhero story, finding resilience and beauty in the city's chaos. It represents my core belief in finding the extraordinary in the everyday.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0eb3b826-fe46-4948-8509-98ad3baba7b5) - ![A still from our film for IDEE Eyewear. We created a cinematic, road-trip narrative in the desert, moving beyond the studio to capture a feeling of freedom and attitude. This shot captures the tough, independent spirit of the campaign.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/04b2adc8-02af-4836-a105-bf00aa645e87) - [Video: For Mia by Tanishq, we created a vibrant and energetic film with the wonderful Rakul Preet Singh. The goal was to capture pure joy and confidence, using a bright, clean aesthetic to let her personality and the jewelry shine.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8bb9e32e-0533-4387-8ab1-25b4dc639c3f) - [Video: This black and white film for Karshev, a private jeweler, was an exercise in capturing sensuality and mood. We used shadow and light to focus on the intimate connection between the woman and her jewelry, creating a piece that feels both timeless and modern.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1a4b2f6e-50c3-43a7-8aa8-d5c9251b4a54) - [Video: Working with Mahesh Babu and his daughter Sitara for PMJ Jewels was a special experience. Our focus was on their genuine bond, creating a film that celebrates family and the legacy that fine jewelry represents.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9cfd0589-767b-4195-8412-230f530b6208) - [Video: The "See Through" campaign for IDEE Eyewear was about celebrating different identities. We brought together a diverse cast of characters, from a pilot to a chef, to create a dynamic film that showcases the versatility of the collection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1ab77199-0ff7-4746-a929-b27dd3e4a3a0) - [Video: A behind the scenes look at our shoot with Kartik Aaryan for Irus Eyewear. The film captures his effortless style, using a clean studio backdrop to keep the focus on his charisma and the different eyewear looks.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c93b73f8-70d7-4521-9fac-a69b1a97e66a) ### [Cinematic Brand Narratives](https://mytribe.in/jatinkampani/commercial-brand-filmmaking/cinematic-brand-narratives) - [Video: My collaboration with Fujifilm, "The Stars of a Quiet Struggle," is a personal project that became a brand film. It's a visual story about the resilience of Mumbai's people, shot with the GFX 100RF to capture the raw, unfiltered poetry of the streets and studio.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0eb3b826-fe46-4948-8509-98ad3baba7b5) ### [High-Fashion Eyewear Campaigns](https://mytribe.in/jatinkampani/commercial-brand-filmmaking/high-fashion-eyewear-campaigns) - [Video: For the IDEE Eyewear "See Through" film, we built a world around different personas. This high-energy commercial showcases a range of styles against dynamic, projected backgrounds, telling multiple stories within one campaign.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1ab77199-0ff7-4746-a929-b27dd3e4a3a0) - [Video: This film for IDEE Eyewear was a study in contrasts and form. Using a minimalist studio setting with stark lighting and reflections, we focused on creating powerful, graphic compositions that highlight the bold design of the eyewear.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a7086832-d447-477d-8184-2e7ed858d0bd) - [Video: We captured the cool, relaxed persona of Kartik Aaryan for this Irus Eyewear film. The shoot was about showcasing different styles in a quick, modern format, reflecting the dynamic energy he brings to the screen.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c93b73f8-70d7-4521-9fac-a69b1a97e66a) - [Video: A clean, minimalist film for IDEE Eyewear. Here, the focus is entirely on the product and the model's interaction with it. We used high-key lighting and subtle movements to create a sophisticated and modern fashion film.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/07fbf8a1-67e4-4f6c-87a6-752353708cf5) - ![This still is from a narrative film we shot for IDEE Eyewear. Taking the brand out of the studio and into the desert allowed us to build a story around the product, giving it a cinematic and adventurous context.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/04b2adc8-02af-4836-a105-bf00aa645e87) ### [Luxury & Lifestyle Jewelry](https://mytribe.in/jatinkampani/commercial-brand-filmmaking/luxury-lifestyle-jewelry) - [Video: This film for PMJ Jewels features the genuine connection between father and daughter, Mahesh Babu and Sitara. We aimed for an elegant and heartfelt tone, showing how jewelry marks moments of love and celebration across generations.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9cfd0589-767b-4195-8412-230f530b6208) - [Video: Working with Rakul Preet for Mia by Tanishq was all about capturing her infectious energy. The film is bright, playful, and modern, designed to show how fine jewelry can be a part of a woman's everyday expression of style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8bb9e32e-0533-4387-8ab1-25b4dc639c3f) - [Video: For the exclusive jeweler Karshev, we created an atmospheric black and white film. The concept was to portray the jewelry as a second skin, using intimate close-ups and fluid motion to create a sense of mystery and luxury.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1a4b2f6e-50c3-43a7-8aa8-d5c9251b4a54) ### [Fashion & Lifestyle Films](https://mytribe.in/jatinkampani/commercial-brand-filmmaking/fashion-lifestyle-films) - [Video: This is a teaser film for the launch of a new fragrance, Beautiful India. The approach was minimalist and clean, focusing on the elegant product design to build anticipation and establish a sophisticated brand identity.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4b3709ab-6c7c-439d-bded-402e94034135) - [Video: An early fashion film of mine exploring a summer theme. We played with natural light, water, and bold colors to create a series of striking visuals that capture the heat and energy of the season.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a38ef82a-4b0a-4111-89f8-f97b9743ca8b) ## Meet your expert [Jatin Kampani](https://mytribe.in/jatinkampani) ### My story Hey, I’m Jatin. I’m an artist, photographer, filmmaker – I see stories everywhere, from Kalaripayattu to Mumbai’s mad streets. Once, I shot Dilip Kumar, Amitabh Bachchan, and Shah Rukh Khan together – SRK told me that photo was his childhood dream. Moments like that remind me why I do this. My latest project, ‘The Stars of a Quiet Struggle,’ is all about Mumbai’s everyday superheroes – mixing street grit and fashion, honest and raw. ### My work - **What I do**: I shoot fashion editorials, black and white celebrity portraits, ad campaigns, and digital films. - **My Style**: Less is more. I chase real moments, often with just one light, keeping things raw and simple. - **How it feels**: Every shoot’s a new adventure. The vibe is fun, collaborative, and we aim for timeless elegance. - **Black & White Love**: I dig black and white – stripping away noise, letting emotion and shadow do the talking. ## More services from Jatin Kampani - [Fashion & Editorial Photography](https://mytribe.in/jatinkampani/fashion-editorial-photography) · ₹1.8-8L per day (estimate) - [Commercial & Advertising Photography](https://mytribe.in/jatinkampani/commercial-advertising-photography) · ₹1.3-4.5L per day (estimate) - [Celebrity & High-Profile Portraiture](https://mytribe.in/jatinkampani/celebrity-high-profile-portraiture) · ₹2.2-4.8L per session (estimate) ## Book To book Jatin Kampani, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Commercial%20%26%20Brand%20Filmmaking%20by%20Jatin%20Kampani.)