---
title: "Creative Direction & Styling for Compelling Brand Visuals - mytribe"
description: "Elevate your brand with expert creative direction & styling. Raminder specializes in creating stunning visuals through professional prop, set, and food styling. From concept to execution, let's build a visual identity that captivates your audience. Hire a pro stylist today!"
canonical: https://mytribe.in/humanofdecor/creative-direction-and-styling
last_updated: 2025-09-15
---

# Creative Direction & Styling in Gurugram

By [Raminder](https://mytribe.in/humanofdecor) · I handle everything from concept to set styling so your brand visuals tell a clear story and stand out, not just look good.

## Locations

Available at client locations across Delhi NCR

### Travels to

- Travels to client locations across Delhi NCR (Delhi, Delhi, India)

## Pricing guide (estimates)

These are indicative prices based on provider's past work. Enquire now to find out final quote.

### Commercial Product & Prop Styling

Specialized for skincare and decor, covering prop sourcing and texture styling (smears, splashes) for 10-15 images.

Typically ₹15-22K per day (8-10 hours) (estimate)

#### Pre-Production
*   **Mood Boarding:** creating a visual direction PDF with color palettes and lighting references.
*   **Sourcing:** physical market runs to acquire backgrounds, botanicals, and props (purchase costs billed at actuals).

#### On-Set Execution
*   **Texture Styling:** technical handling of creams and liquids using palette knives and syringes for smears or drops.
*   **Arrangement:** artistic 'hero' placement of products and props.
*   **Light Interaction:** adjusting props for specific shadow and reflection requirements.
*   **Team:** includes lead stylist and one assistant.

### Food & Beverage Styling

Technical execution for F&B brands involving condensation effects, foam stabilization, and plating for appetite appeal.

Typically ₹22-32K per day (8-10 hours) (estimate)

#### Culinary Styling
*   **Plating:** chef-level arrangement of dishes to maximize visual volume.
*   **Freshness Control:** using technical aids like oil sprays and glycerin to maintain food appearance under studio lights.

#### Beverage Techniques
*   **Condensation:** creating permanent 'sweat' on glasses and bottles using matte sprays.
*   **Liquid Management:** stabilizing foam for beer or coffee and managing pour shots.

#### Prop Setup
*   **Surface Styling:** setting up textures like marble or wood.
*   **Selection:** sourcing photogenic matte-finish crockery to prevent unwanted glare.

### Campaign Art Direction & Set Design

End-to-end management for lifestyle campaigns, including narrative development, set construction, and furniture sourcing.

Typically ₹35-48K per day (8-10 hours) (estimate)

#### Strategy & Direction
*   **Concept:** developing the visual narrative and theme (e.g., luxury, minimalist).
*   **Supervision:** directing the visual frame, lighting mood, and angles during the shoot.

#### Set Construction
*   **Build:** designing and supervising physical set elements like false walls or painted flats.
*   **Furniture:** sourcing and arranging large pieces like sofas and soft furnishings (rentals billed at actuals).

#### Project Management
*   **Coordination:** managing assistants for set changes and heavy lifting.
*   **Styling:** detailed placement of accessory props to create a 'lived-in' atmosphere.

## About Creative Direction & Styling

### How I Roll

I’m Raminder, Gurgaon-based stylist and creative director. What I do isn’t about just pretty pictures - it’s about the vibe, the story, and making your brand pop. Whether it’s food that screams ‘yummm’ or a product you want to grab, I’m here to help you connect with your people.

### My Creative Process

- We kick off with brainstorming, figuring out the mood and story for your shoot. This is where brand visual storytelling comes in - I want your visuals to do more than just sit pretty.
- Styling is hands-on for me: I’m all over the props, set design, and details, so your product stands out as the hero.
- Collaboration is key. I work closely with photographers and production teams to pull off the shoot just how we imagined.

### Types of Shoots I Do

- Food campaign styling: From pancakes at brunch to moody whiskey shots, I make food and drinks look mouthwatering.
- Beauty & skincare: Natural ingredients, fresh props, clean visuals - I bring out the best in every bottle.
- Home & lifestyle: Cozy corners, luxe tablescapes, and scenes that actually feel lived-in.

### Bigger Picture Stuff

I also help brands develop seasonal campaign concepts and full-blown visual narratives - not just single shots. Whether it’s a Valentine’s beer shoot or a wild IPL collab, it’s about keeping things memorable and a little bit crazy.

### What Matters

Some shoots just hit different, yaar. Whether we’re chasing the chaos of food or the elegance of Banaras, I’m all about making it real and unforgettable.

## Highlights

Browse through Raminder's best work.

### [Featured](https://mytribe.in/humanofdecor/creative-direction-and-styling/featured)

- ![This is the hero shot from a campaign for Mamaearth's natural lip balm. I created a rich bed of fresh raspberries to instantly communicate the product's core ingredient and natural essence, making the visual both vibrant and informative.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f3d3642e-dc47-4c2a-ba8c-2eb574c2c385)
- ![For this Gianchand single malt whiskey shoot, the goal was to create a sense of premium sophistication. I used dramatic, focused lighting and shadows with a simple setup of playing cards to evoke a relaxed, after-hours mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b73aaad7-2680-4a48-ba5f-94b448fc581b)
- ![To highlight the hydrating qualities of Neutrogena's Hydro Boost cleanser, I designed a set that immerses the product in its element. The use of real water, bubbles, and a clean blue background creates a feeling of ultimate freshness and hydration.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2dd596ee-be00-45ca-b983-8ca135143af2)
- [Video: This video for a cafe's brunch menu was designed to feel like a perfect weekend morning. I directed the scene to capture the full experience, from the delicious English breakfast to the final, irresistible pour of syrup on a stack of pancakes.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7a01ea5a-528a-42ab-a08d-0184b9e58a5b)
- [Video: A dynamic look at a range of home decor products. My direction for this video focused on showing the products in use, from a spice box in the kitchen to a cake stand for celebrations, demonstrating their versatility and elegance in a real home setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/62e84615-e91a-4bdf-bf64-e193eccdb17d)
- ![A bright and inviting breakfast scene styled for Rootivate's granola. I used natural light, fresh ingredients like mango and pomegranate, and warm ceramic tones to create a wholesome and aspirational morning moment.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2c8651cb-ddf6-4e62-a1b2-1cf53fa59296)
- [Video: A glimpse behind the scenes of a fitness and supplement campaign. This shows my hands-on approach, collaborating with the photographer and model to get the perfect shot that aligns with the brand's powerful, energetic identity.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9ea5c094-1c51-48a3-8a27-14de015af9ed)

### [Beauty & Skincare Styling](https://mytribe.in/humanofdecor/creative-direction-and-styling/beauty-skincare-styling)

- ![A texture shot for Aqualogica's strobe cream, where I used swirls of the product itself as a key graphic element. Paired with fresh watermelon slices, the styling emphasizes the product's hydrating, fruit-based formula.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2caed88d-0363-4a31-bd1d-449990a6c345)
- ![This flat-lay composition for Aqualogica uses a bold diagonal line and fresh watermelon to create a visually striking image. The styling is clean and graphic, designed to pop on social media feeds.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/623774c0-87aa-4fca-87b5-1dffbf9f5127)
- ![For this Aqualogica cream, I surrounded the product with wild berries on a vibrant pink background. The texture smear adds a sensory element, giving customers an idea of the cream's consistency.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e40082f7-aff8-40a0-9ba7-7feedc43ce98)
- ![A shoot for a papaya-infused cream where I used sliced papaya and a reflective, wet surface. This setup was designed to communicate the product's key ingredient and its glowing, dewy effect on the skin.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/672444ca-89b1-4d97-967c-3521736bcd35)
- ![To create a fresh, clean look, I styled this berry-infused cream against a textured white background. The scattering of fresh strawberries and blueberries reinforces the natural ingredients and adds a pop of color.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d03f0575-becc-4f00-b3ed-aa6bd6087e6c)
- ![A group shot of Mamaearth's tinted lip balms, styled with their corresponding natural ingredients like orange, rose, and cocoa. The clean, geometric arrangement makes the product line easy to understand at a glance.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/97ec582c-40f7-4faf-b43e-2868b880e92b)
- ![A playful and architectural setup for Mamaearth's berry lip balms. I used white blocks and fresh berries to create a modern, gallery-like feel that elevates the product.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c4e6a532-cd81-4951-bd13-bd59cc0da38b)
- ![To capture the richness of this cocoa-tinted lip balm, I created a dark, moody scene using a bed of raw cocoa beans. This ingredient-focused styling immediately tells the story of the product's flavor and origin.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a0ab8336-d844-4dfe-a821-b1ede1767303)
- ![This shot uses a soft-focus floral foreground to create a dreamy, romantic mood for a rose-tinted lip balm. The styling aims to evoke the delicate and beautiful feeling of the product itself.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2b3350ff-cca8-4cc0-b0ec-90771f341b97)
- ![A vibrant and energetic flat-lay created with a bed of fresh orange slices. This "citrus bomb" concept makes the product feel refreshing and full of life, perfect for a vitamin C infused lip balm.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/676100d4-fcd1-49e6-975c-815eb2e9b2ee)
- ![An alternate angle of the Mamaearth lip balm collection, showcasing the variety of shades and ingredients. This comprehensive shot is perfect for e-commerce banners and collection launches.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a8c99d1c-0a4a-4991-9520-f47607377299)
- ![A conceptual shot for Neutrogena's Hydro Boost cleanser, using suspended bubbles against a clean blue backdrop. The styling creates a sense of weightlessness and deep, bubbly cleansing action.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7c536e80-f2df-4798-94b5-92d99af445ef)
- ![To showcase the dewy, radiant finish of Vaseline's Gluta-Hya serum, I styled the shot with a creamy product drip. The simple pink background keeps the focus entirely on the product and its texture.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/932c97e5-432b-4a85-b1eb-30f5397a2175)
- ![A bathroom shelf scene styled for Nivea's Frangipani shower gel. I used a monochromatic blue color palette and bathroom props to create a realistic, in-context visual that feels both clean and refreshing.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/18da45a4-ce7a-487a-b918-b79ae8032e50)
- ![For Nivea's Waterlily shower gel, I created a soft, feminine bathroom vanity scene. The pink tones, pearls, and makeup brushes help position the product as part of a luxurious self-care routine.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9b7634fa-cd44-4519-be28-e4139602fd89)
- ![Another take on a shower scene, this time for Nivea's Fresh Powerfruit gel. I used a glass partition with water droplets and foam to simulate a steamy shower environment, making the product look invigorating.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/36b34124-e03b-401d-b047-922ff3ae2c03)
- ![This visual for Pond's Bright Beauty serum uses a reflective surface and sand to create a sophisticated, beach-inspired scene. The reflection adds depth and elegance to the product shot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5a633a70-672f-4f17-a2de-6975c4c81880)
- ![A playful, tropical concept for Dot & Key's skincare, featuring the products on a miniature swing set against sand and foliage. This creative direction gives the brand a unique and memorable personality.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d87cdf4a-4430-4af5-9eaa-ec97db9b154b)
- ![A minimalist and earthy setup for Kimirica's hand soap and lotion. I used sand, rocks, and a dry branch to create a serene, nature-inspired aesthetic that complements the brand's clean design.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/c21519cf-7206-458e-bfee-7a95b0479041)
- ![A clean, high-key shot of Kimirica's hand soap, focusing on the beautiful product design. The water ripple effect at the bottom adds a dynamic element and hints at the product's use.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ab5a85ed-8c90-4ab1-8003-ac84f3afe4d6)
- ![To capture the essence of a perfume named 'Paris', I created a frame of soft pink flowers. This styling choice immediately evokes feelings of romance, spring, and floral fragrance notes.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/eb24b62f-3c1d-409e-b87c-0046594b6a41)
- ![A conceptual shot for a perfume, using an array of empty glasses and strong shadows. This art direction plays with light and form to create a unique, abstract visual that sparks curiosity.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7d857981-53eb-4e7c-8d84-e23782428c98)
- ![A group shot of a perfume collection, styled on natural stones of varying colors and textures. This setup highlights the full range of scents while maintaining a cohesive, earthy, and elegant look for a website banner.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/001d4858-592e-4ad5-a924-b4658fa5c452)

### [Beverage & Bar Styling](https://mytribe.in/humanofdecor/creative-direction-and-styling/beverage-bar-styling)

- ![A top-down shot for Six Fields beer, using a bed of bottle caps to create texture and brand reinforcement. The water droplets on the bottle add a refreshing, chilled look that is instantly appealing.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/812c8f90-923f-43fc-99d1-4780c5bc20db)
- ![Styling for Bira 91, pairing the beer with a full Indian meal. This approach places the product in a relatable context, suggesting it as the perfect companion for your favorite dishes like butter chicken and naan.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/16db297d-3737-4790-b28f-86cd7a36232c)
- ![A classic, elegant product shot for Gianchand single malt whisky. The clean lighting and simple composition, featuring the bottle and branded glass, communicate a timeless sense of quality and luxury.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d6df3cab-e95f-4523-a2e9-5878849533d7)
- ![This moody shot for Gianchand whiskey uses strong contrast between light and shadow. The styling with the outer packaging and a glass of whiskey creates a complete, premium product story.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/058a41e7-1d6d-421e-8e7e-15e3e6542514)
- ![A lifestyle shot of Gianchand whiskey on a wooden table, using warm, soft light. This styling creates an inviting and relaxed atmosphere, showing the product in a natural home environment.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e242caf3-7481-4324-be34-66b8d8297c5c)
- ![A bar-top scene styled for a Six Fields Cult wheat beer keg. I used warm tones and bar accessories to create a cozy, pub-like atmosphere, making the at-home keg feel like a special occasion.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/04771347-621a-4ffe-af44-d513cad4c0b8)
- ![A high-energy, graphic shot for the Bira 91 and Delhi Capitals IPL collaboration. I used the team's bold red and blue colors as the background to create a powerful, sporty visual for their branded merchandise.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7772daee-f3ae-45b6-82ef-e99d5dd17b89)
- ![For the Bira 91 and Mumbai Indians collaboration, I styled this ice bucket using the team's signature blue. The shot is clean, bold, and focuses on the branded merchandise for cricket fans.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/95758347-16e8-47b3-861c-bfffeb93eaf3)
- ![Adding popcorn to the Mumbai Indians merchandise shot creates a "game day" atmosphere. This small styling addition tells a story and makes the scene more relatable and fun.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b2742e9b-546c-48a9-8ffb-884005bd0c40)
- ![A creative Valentine's Day campaign for Kotsberg beer. I used a 'peek-a-boo' framing effect with a monochromatic pink set to create a playful and romantic scene that stands out.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e99a11ae-0444-45ee-9972-ffd15ab7ce5c)
- [Video: This video showcases a vibrant table setting for Bira 91's 'Curry Week' campaign. The styling uses a bold red backdrop and a variety of colorful dishes to create a dynamic and appetizing feast for the eyes.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e617927e-ad96-47c9-be57-946d331a6e5f)
- [Video: Another look from the Bira 'Curry Week' campaign, this time with a bright green background. The video captures the action of dipping food, making the scene feel interactive and delicious.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/32821835-c488-4338-9a59-bd22b059ae84)
- ![A full tablescape for Bira's Curry Week, styled with a deep green background and carefully arranged dishes. This overhead shot provides a comprehensive view of a perfect meal pairing.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/3b2de970-3974-4524-851a-69b3ea6f73ec)
- [Video: This dynamic video reel combines multiple projects, showing my versatility in styling for food and beverage brands like Bira 91 and their IPL collaborations. It's a fast-paced look at my commercial work.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/03aaf492-94d0-490b-909f-63154eb2f8fc)
- ![A picnic-themed shoot for Tea Fit iced tea. I used a checkered blanket, fresh lemons, and mint to create a refreshing outdoor scene perfect for a hot summer day.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/352310fb-62ac-4015-99b0-0bd6ada32c81)
- ![A closer shot of the Tea Fit iced tea, focusing on the condensation on the glasses and the fresh mint garnish. This detail-oriented styling makes the drink look incredibly refreshing and thirst-quenching.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/329b6d3d-54c6-49c8-8f67-b93cb196da9a)
- ![A simple, beautiful shot of a cappuccino, using natural sunlight and shadows to create a warm, cozy feeling. This kind of lifestyle photography helps cafes sell an experience, not just a coffee.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9df96dbf-34c6-405c-8227-a98b953fc814)
- [Video: A short, satisfying video showing a cup of hot chocolate and a croissant. The focus on the warm drink and gentle movement creates a comforting and cozy visual.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b6a4db0f-0c6a-4bc7-b9ab-a4d8a3ed645a)
- [Video: This process video shows the making of an iced coffee, from the ice cubes to the final stir. It's a simple but mesmerizing visual that is highly engaging for coffee lovers.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5864f78b-8284-428e-bdd5-e1a484c6d8b4)
- [Video: A video showcasing the pour-over coffee brewing process for Blue Tokai. The clean, bright styling and focus on the "bloom" of the coffee grounds appeal to coffee connoisseurs and highlight the quality of the product.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e08c5e7f-69b4-4c8b-81fb-9e33aac17705)
- [Video: A festive video showing the process of making mulled wine for a Christmas campaign. The styling captures the cozy, warm, and celebratory spirit of the holidays.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/be41359c-8682-4913-b656-aac7a0d26b78)

### [Food & Cafe Styling](https://mytribe.in/humanofdecor/creative-direction-and-styling/food-cafe-styling)

- ![A beautifully plated papaya salad for a restaurant shoot. My styling focused on the delicate arrangement of ingredients, garnished with an edible flower, to present the dish as a light, fresh, and gourmet option.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f2305cbc-2d53-4f41-91b6-2cd73ced80e3)
- ![Styling for a plate of dim sum, presented in a traditional bamboo steamer. The composition uses chopsticks to create leading lines, drawing the viewer's eye to the artfully arranged dumplings.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7f9c9a46-5fd8-4f50-b2e9-fd17e2354167)
- ![A dessert shoot for a gourmet shop, featuring a delicate strawberry pastry. The styling is clean and bright, with a marble background and fresh strawberries to emphasize the quality and craftsmanship of the dessert.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/97f03002-b500-4aff-93b6-821bfcc5f7b7)
- [Video: A stop-motion style video showcasing a variety of desserts. This dynamic format is engaging and allows me to present multiple products like tiramisu and strawberry trifles in a fun, quick, and visually appealing way.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f005dc62-b909-44c0-b8e8-40f4233ddf91)
- ![A lifestyle shot for a healthy snack bar, styled as a go-to item in a work drawer. This "in-context" styling makes the product relatable and suggests it as a convenient and smart choice for a busy day.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7587980f-e6f7-4534-91cf-4fac737cd7dc)
- ![A product shot for a jar of honey with nuts. I used a clean, tiled background, a honey dipper, and scattered nuts to highlight the natural ingredients and create a bright, wholesome image.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/31692ff8-e9ac-49e7-8753-94ae8a1f0221)
- [Video: A fun, lifestyle scene styled for a snack brand, showing friends playing a card game. This approach associates the product with social gatherings and good times, selling an experience rather than just a snack.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/47202f66-c45a-4c7c-8c29-4f1dbb2cc002)

### [Home Decor & Lifestyle Products](https://mytribe.in/humanofdecor/creative-direction-and-styling/home-decor-lifestyle-products)

- ![An elegant tablescape styled for a home decor brand. I used a clean, bright setting with green and gold accents to create a fresh and modern dining look, centered around the floral arrangement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dc9f00d6-bc41-44c2-9fe6-6fbb7388c0c0)
- ![Another tablescape variation, this time styled for a romantic evening or wine night. The use of wine glasses and a warmer, more minimalist color palette creates a sophisticated and intimate mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1edd8cb5-8148-4d05-855d-afba20f04e7d)
- ![A clean, e-commerce style shot for a wooden cutlery and napkin holder. The styling is minimal to keep the focus on the product's design and functionality, showing it on a neatly set table.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/289d33a7-88f6-4579-ba82-98d65093bde9)
- ![A styled shot of a gold napkin holder, shown in use on a set table. The human element of a hand reaching for a napkin makes the scene feel more dynamic and relatable.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7cedff0b-e8b3-478e-bc97-a5d281a15ec3)
- ![A minimalist shot of a modern, solid gold napkin holder. The styling uses clean lines and a simple background to emphasize the product's sleek design.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6081e5b3-4e2f-4453-9c52-57e2f07e0928)
- ![This shot showcases a semi-circular gold napkin holder as part of a larger, luxurious tablescape with gold-accented glasses and trays. It positions the product within a cohesive, high-end collection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e1b1fd15-98bd-41c0-8872-02446dfdde58)
- [Video: This video highlights a collection of luxury home decor items with intricate embroidery. My direction focused on capturing the texture and craftsmanship of the products, from coasters to table runners, in a warm, candlelit setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b19d8361-8aa9-45e2-9de9-02668e5171dc)
- [Video: A video inspired by the elegance of Banaras, showcasing a home decor collection. The styling uses warm lighting and traditional motifs to evoke a sense of heritage and luxury.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bc5546e5-ed63-457e-89dd-f10be85a37e1)
- [Video: A short video focusing on a beautifully set dinner table with luxury dinnerware and table linens. The slow, panning shots are designed to highlight the quality and elegance of each piece.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4fc5e116-bbc2-4d9a-b361-f5a90e919234)
- [Video: This video showcases the fine details of a luxury home collection, from the texture of placemats to the shine of gold cutlery. The close-up shots emphasize the premium quality of the materials.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e02e62d8-5d3c-4c4d-924b-ce20a5ee130c)
- ![An e-commerce shoot for a lunch bag, styled with a complete Indian meal. This shows the product's capacity and practical use for carrying a variety of dishes like dal, rice, and roti.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/3cefda09-5bb2-41c3-bcb9-0f379b1e5fc3)
- ![Another variation for the lunch bag shoot, this time styled with a continental meal including pasta, salad, and bread. This demonstrates the versatility of the product for different types of cuisines.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/250076b0-541e-4e1a-a60e-9df5493b89ab)
- ![A lifestyle shot of a water bottle on a work desk. This simple, clean styling places the product in its intended environment, making it an aspirational accessory for any workspace.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b2fa6cf7-1d3f-4290-9d17-78f10c327db2)
- ![A travel-themed flat lay for a stationery brand. I used props like a globe, camera, and sunglasses to create a story around the journal, inspiring wanderlust and creativity.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f64dc034-3b1b-4ec6-bb4a-4a24646d63d6)
- ![A cozy, reader-themed scene for a stationery brand. The over-the-shoulder perspective invites the viewer into the moment of journaling with a cup of coffee.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/18bf338e-7746-4d2e-a712-46f74a3abe50)
- ![A vibrant and creative flat lay showcasing a range of stationery products. The styling uses bright colors and art supplies to appeal to artists, students, and journal enthusiasts.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a1ad0497-61ed-4612-8c3f-fbd166b693a0)
- ![A cozy, autumn-themed lifestyle shot for a pumpkin spice candle. I used soft textiles, fairy lights, and a warm color palette to evoke a feeling of comfort and relaxation.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/69bcbd59-bbb9-414b-9d03-25051d730830)
- ![A moody, reflective shot of scented candles on a carved wooden tray. Using a mirror in the styling adds depth and creates an elegant, contemplative atmosphere.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d624cdc0-04a4-4bf0-8bb2-eacf4f625585)
- ![A bright, sunlit shot of an autumn-scented candle. The styling with natural elements like a pinecone and dried flowers creates a fresh yet seasonal feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8f007e1c-f355-4fa7-8996-e5a2e378f810)
- ![A classic still life for a candle, styled on a stack of old books. This creates a vintage, scholarly aesthetic, perfect for a quiet evening of reading.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ce92dcc1-c4e1-47a9-b9bc-364e65a70e69)
- ![A "breakfast in bed" scene styled with a book and a scented candle. This aspirational lifestyle shot connects the product with moments of peace and self-care.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/253e6ab8-7775-4ef4-8178-c0d4f0e0ae98)
- [Video: A short, atmospheric video showing an artist's desk with a lit candle. The styling aims to create a mood of creativity and focus, enhanced by the warm glow of the caramel cookie scented candle.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/018defdf-8adc-41b4-bd04-bf0b9a717d5b)
- [Video: This video captures the simple, satisfying moment of lighting a wooden wick candle. The close-up shot and cozy autumn props create a warm and inviting visual.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2a07597d-fa3f-451d-8f9d-6eb67f3ede9d)
- ![A clean and minimalist product shot for a line of fitness supplements. The monochrome color scheme and geometric arrangement on concrete blocks create a strong, modern, and powerful brand image.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/77c3309b-d73c-4b3d-97af-2373a3d1c70c)
- ![A moodier, dark-toned version of the fitness supplement shoot. This styling variation offers a more intense and dramatic look while maintaining the brand's clean and premium aesthetic.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/922794d8-500c-4ff1-8c36-3db8e3060bdd)

### [Behind the Scenes: The Creative Process](https://mytribe.in/humanofdecor/creative-direction-and-styling/behind-the-scenes-the-creative-process)

- [Video: A quick look at my team and I building a bedroom set from scratch in the studio. This shows the transformation from an empty space to a fully styled scene for a home decor shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5b27052d-05b5-4d2a-b8da-054af52291d2)
- [Video: A compilation of my final work across different categories like food, beverage, and dessert styling. This reel is a fast-paced showcase of the quality content I produce for brands.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/989f1909-c32c-443d-bffd-a0dcb7ba03cd)

## Meet your expert

[Raminder](https://mytribe.in/humanofdecor)

### My story

Hey, I’m Raminder. Photographer, stylist, mostly wandering between Gurgaon and Delhi, camera in hand. My feed’s just my visual diary—sometimes it’s brands, sometimes it’s friends. That shoot with my friend, a total brown goddess, golden hour, magic. I’m always chasing that spark, whether it’s in people or products. I’m about weaving stories, not just clicking pics. Hoping to keep at it, even when I’m old and grey.

### My work

- **Visual Storytelling Services**: I do food and product photography, art direction, concept creation, prop and set styling, and video content for brands.
- **Collab and Concept Creation**: I love teaming up with other creatives, handling art direction and styling to set the vibe. Teamwork always.
- **Fresh Brand Visuals**: I shoot clean, fresh aesthetic brand visuals—think berry heaven lip balms or whiskey for special occasions.
- **Capturing Emotions and Luxury**: It’s about the feeling too. Did a shoot for बनारस (Banaras), all about elegance, luxury, and those tiny details.

## More services from Raminder

- [Brand Videography](https://mytribe.in/humanofdecor/brand-videography) · ₹18-70K per finished video/reel (estimate)
- [Brand & Product Photography](https://mytribe.in/humanofdecor/brand-product-photography) · ₹12-45K per day (estimate)
- [Portrait & Fashion Photography](https://mytribe.in/humanofdecor/portrait-fashion-photography) · ₹3-20K per shoot (estimate)

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## Book

To book Raminder, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Creative%20Direction%20%26%20Styling%20by%20Raminder.)