--- title: "Eshtyles Media Features: Our Handcrafted Macrame Journey in India" description: "Explore the journey of Eshtyles in our latest media features. Discover how our handcrafted macrame brand grew from a home project to creating sustainable macrame art for homes across India." canonical: https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/as-seen-in-media-features last_updated: 2025-09-17 --- # Eshtyles in the Media Tribe Verified · Featured in Namya Magazine By [Eshtyles](https://mytribe.in/eshtyles) · Ships across India; Studio in Sainik Colony, Faridabad · ₹90 per item (estimate) Part of [Custom Macrame Gifting & Bulk Orders](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders). [View full gallery](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/gallery) From our home basement to being featured in Namya Magazine, this is the story of how our family’s passion for macrame turned into the Eshtyles journey. ## Photos and videos - ![I was so excited to be featured in the July 2024 issue of Namya magazine. This page features me and my husband, Deepak, and talks about our journey with Eshtyles.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5a3ba93e-2b8c-4199-8e0b-b336318e52a7) - ![The story of our first year in business, featured in Namya magazine. It talks about our challenges, our growth, and our commitment to quality.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b44178f6-2642-4e4e-8bbe-edb6bf71b098) - ![This page from the magazine features the founder of Eshtyles, my mother-in-law Shashi Bala, and co-founder Anil Kumar. Their experience and passion are the foundation of our business.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/25d2ac43-d2b5-4a17-befe-d6c25ca11968) - ![Another feature from December 2023, telling the story of how Eshtyles started from our home basement. It's been an amazing journey.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/bfe3a8ff-0679-4c06-8728-2f8e01c63ca1) ## About As Seen In: Media Features What you see in these articles isn't just about PR; it’s the honest story of how we moved from a small basement setup to creating handcrafted pieces for homes across India. Reading about our journey gives you a glimpse into the family behind your macrame—from my mother-in-law Shashi’s traditional techniques to our modern, sustainable approach. ### Our Story: From Basement to Brand Starting Eshtyles from a home basement in Faridabad wasn't just about starting a business; it was about keeping our hands busy and our spirits high. When we look back at our features in publications like Namya Magazine, we don't just see press clippings. We see the late nights, the knotted threads, and the support from our neighbors and friends that kept us going during our first year. ### The Faces Behind the Knots Eshtyles is truly a family affair. Our foundation is built on the shared experience of our team: * **Shashi Bala (Founder):** Her roots in Punjab and her lifetime of dedication to stitching and craft bring the traditional 'desi' touch that makes our macrame unique. * **Anil Kumar (Co-Founder):** He ensures our operations run smoothly, handling the day-to-day challenges of sourcing high-quality, eco-friendly cotton cords. * **Esha Sethi & Deepak Sethi:** We bring the modern perspective, blending IT-driven efficiency with a passion for sustainable lifestyle products. ### Why Our Process Matters We know that when you buy a macrame wall hanging or a personalized hamper, you are buying into a story. That is why we are transparent about our challenges. Balancing family duties with business schedules can be *ajeeb-o-gareeb* (a bit weird), but this honesty is what we believe helps us connect with you. We don't just sell products; we share the joy of handmade art. Whether you are looking for corporate gifting solutions or a custom piece for your home, know that every single knot is tied with the same attention to detail that we share in our media features. ## About Eshtyles We are a family-run team behind Eshtyles, blending traditional skills with modern style. We pour our hearts into every knot, and it means the world to us that our passion for macrame has been recognized and shared in print. [See all of Eshtyles's services](https://mytribe.in/eshtyles) ## More from Custom Macrame Gifting & Bulk Orders by Eshtyles - [Featured](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/featured) - [Handcrafted Bags: Slings, Totes & Potlis](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/handcrafted-bags-slings-totes-potlis) - [Bohemian Home Decor: Wall Hangings, Shelves & Mirrors](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/bohemian-home-decor-wall-hangings-shelves-mirrors) - [Gifts for Every Occasion: Charms, Lanyards & More](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/gifts-for-every-occasion-charms-lanyards-more) - [For the Love of Green: Macrame Plant Hangers](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/for-the-love-of-green-macrame-plant-hangers) - [Elevate Your Table: Coasters & Runners](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/elevate-your-table-coasters-runners) - [Bulk Orders & Corporate Gifting](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/bulk-orders-corporate-gifting) - [Your Vision, My Creation: Custom Orders](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/your-vision-my-creation-custom-orders) - [From My Workshop: Behind the Scenes](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/from-my-workshop-behind-the-scenes) - [Happy Customers, Happy Me!](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/happy-customers-happy-me) - [Special Deals & Announcements](https://mytribe.in/eshtyles/custom-macrame-gifting-bulk-orders/special-deals-announcements) ## More services by Eshtyles - [Custom Macrame Home Decor](https://mytribe.in/eshtyles/custom-macrame-home-decor) - [Handcrafted Macrame Bags & Accessories](https://mytribe.in/eshtyles/handcrafted-macrame-bags-accessories) ## Similar work from other experts - [My Creative Process: The Heart Behind Every Knot](https://mytribe.in/macrame_innovation/custom-macrame-home-wall-decor/my-creative-process-journey) by Neha · Custom Macrame Home & Wall Decor · Ships across India - [My Journey: From Teaching to Handmade Art](https://mytribe.in/nishthas.handmade/custom-macrame-home-decor/our-story) by Nishtha's Handmade · Custom Macrame Home Decor · Ships across India - [Behind the Knots: My Handmade Process](https://mytribe.in/sutram_handmade/handcrafted-bags-accessories/my-handmade-process) by Sutram Handmade · Handcrafted Bags & Accessories · Ships across India; Studio in Sector 66, Gurugram - [My Story & First Market: Handmade Fiber Art](https://mytribe.in/knotthatstitch/fiber-art-home-decor/my-story-first-market) by Knot That Stitch · Fiber Art Home Decor · Ships across India - [Behind the Scenes of Our Handmade Macrame](https://mytribe.in/twinvibes__/bohemian-macrame-accessories/our-story-handmade-process) by Twinvibes · Bohemian & Macrame Accessories · Ships across India - [A Tiny Twisted: The Heart Behind My Macramé Art](https://mytribe.in/atinytwisted/macram-for-kids-spaces/my-story-brand) by A Tiny Twisted · Macramé for Kids' Spaces · Ships across India; Visit studio in Dwarka, Delhi ## Book To book Eshtyles, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Custom%20Macrame%20Gifting%20%26%20Bulk%20Orders%20by%20Eshtyles.) 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