--- title: "Fashion in Motion: Cinematic Fashion Films and Brand Campaigns in Delhi" description: "I create high-fashion videos and cinematic brand campaigns. Whether it is an editorial shoot or a commercial project, I deliver visuals that move. Let's talk." canonical: https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/fashion-in-motion last_updated: 2025-09-15 --- # Fashion in Motion and Cinematic Campaigns Tribe Verified · Cinematic campaigns for Lino Perros & Lenskart By [Atul Gupta](https://mytribe.in/atulguptaaaaaa) · Shoots across Delhi NCR; travels pan-India for projects · ₹18K per day (8 hours) (estimate) Part of [Fashion & Commercial Photography](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography). [View full gallery](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/gallery) I create fashion films that move. From edgy, high-contrast brand commercials to soft, editorial stories, I use cinematic lighting and precise color grading to bring your vision to life. ## Photos and videos - [Video: A cinematic film for a high-fashion Indian couture label, using dramatic lighting to highlight the garment's texture and the model's expressive movements.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8bc549a9-09dc-4cee-966c-23cc6eadb9a6) - [Video: This high-fashion visual, shot in Delhi, uses a mix of color and monochrome with quick cuts to create a modern, edgy feel for a model's portfolio film.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7e81b19c-e051-4b8a-a559-4101a06290e4) - [Video: An on-location fashion film for Sotbella, capturing a soft, romantic mood amidst a floral setting. The focus was on natural light and gentle movement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4cea91eb-fad7-44ae-8652-79ad6ec55472) - [Video: A behind-the-scenes look and final creative shots for a Sotbella campaign, showcasing the use of unique architecture and editing techniques to create a surreal visual.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/074e0a54-f39d-4b01-8b9b-17a2d086cc1f) - [Video: A clean and minimalist studio campaign video for Lino Perros, focusing on the product's sleek design with smooth transitions and a polished look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/6fa9c0eb-5950-481e-8441-836425ade0b3) - [Video: A conceptual fashion film for Lino Perros, using projection and shadow play to create a dramatic, time-themed narrative around the accessory.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f3cda241-3e8b-497d-a7cd-aa3f78eb7aff) - [Video: A playful, retro-inspired video for Lino Perros, channeling Marilyn Monroe's charm to showcase a party-ready handbag collection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a3acbaef-6db2-4244-b8cb-78c089a2f732) - [Video: For this Lino Perros campaign, I played with light and shadow to create a high-fashion, mysterious atmosphere, focusing on graphic shapes and movement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/1229c0d8-6caf-452f-9212-82451686b897) - [Video: A high-energy fashion film for Lino Perros featuring a model against vibrant, abstract backgrounds to highlight the modern appeal of the handbag.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2829940a-aae0-4559-90cb-46a894c51b58) - [Video: This video for Lino Perros combines behind-the-scenes glimpses with polished final shots, showing the transformation from makeup chair to a powerful final look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/df098c5c-7857-4fe6-9e22-47639e9334bf) - [Video: A bold and colorful fashion film for Lino Perros, using a vibrant lime green outfit to make the white handbag pop in a studio setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/34b91aff-7f6b-4cab-a23f-fcd4daf149b5) - [Video: A tribute to 25 years of Lino Perros, this film recreates the iconic Marilyn Monroe birthday dress moment with dramatic spotlighting and elegant movement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7d5298e8-32f1-4622-8216-4783ec086646) - [Video: This campaign for Fabindia captures the simple joy and elegance of their ethnic wear, using bright light and a clean, festive set.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f7dcb888-05a9-448f-a789-bfd7ed1a66b8) - [Video: A festive and energetic film for Lenskart's eyewear campaign, capturing the spirit of Garba with vibrant colors, dance, and traditional attire.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e797cc31-e027-4e07-8146-c9efe50e3fde) - [Video: Part of the Lenskart festive campaign, this video captures a Punjabi celebration with dynamic group shots and close-ups on the eyewear.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e5300676-4ac3-4568-af81-42703f63a976) - [Video: A cinematic piece for Lenskart's festive collection, set in a royal, classical Indian music environment to evoke a sense of heritage and grace.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9a25add6-34de-4b0e-9a4b-1dd4df23d3b0) - [Video: This Lenskart film blends contemporary eyewear with the timeless elegance of Bengali traditions, using the soft light of diyas to create a warm, festive mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f7ce2ce7-c222-4b97-874d-15798384f0db) - [Video: A luxury jewelry film for Zaavi Jewels, focusing on the sparkle of emeralds and diamonds with elegant, slow-motion shots and clean lighting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5233f022-fe23-48ca-8e15-827bbb57989a) - [Video: A summer campaign film for Sotbella, shot on location to capture a light, airy feel that complements the brand's seasonal collection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/0ed147c1-d14a-4f6a-96f1-de73fbc722c5) - [Video: A dynamic, outdoor fashion film for Lino Perros, using creative camera angles and a fast pace to create a youthful and energetic vibe.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/acf2c5e2-5f95-471e-a90f-224c885285f5) - [Video: A sophisticated jewelry film for Zaavi Jewels, showcasing gold pieces with warm lighting and intimate close-ups on two models.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/5ce8c3ca-c23c-4dfb-99bc-924927d9e3bd) - [Video: A studio fashion film for Sotbella's business collection, using synchronized movements and clean aesthetics to convey professionalism and style.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8ad1e94c-d46e-47d6-9254-af8d4a6cfab8) - [Video: A retro-themed video for Sotbella, using a vintage red telephone as a prop to create a fun and stylish narrative.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9c23b0c3-5908-4184-a799-92ef6b1a59d5) - [Video: A lively group campaign film for Lino Perros, capturing a celebratory party atmosphere to showcase their evening bag collection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/91fec0a3-18c8-4455-80ce-02d9e62539bc) - [Video: A streetwear fashion film for Varsey, using a bold red background and spotlight effect to create a high-energy, graphic look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e10da10c-ff39-43ce-a9c8-36dd0c44560c) - [Video: A vibrant and edgy campaign video for Lino Perros, using a bright red background to make the green and white accessories stand out.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/4a53cfd7-e8e4-448d-bff6-d1fea5f727ae) - [Video: A dreamy spring/summer fashion film for Sotbella, featuring models in a studio filled with hanging flowers for a whimsical, ethereal effect.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/fcae2702-ddab-4b07-b4de-6a9b9fd9dc90) - [Video: A chic and clean fashion film for Forever New, showcasing a variety of dresses with simple, elegant movements and a bright studio setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e1b8de26-ec7e-4f8e-ba68-d64dde000415) - [Video: A collection of looks for Sotbella, edited with quick cuts and a modern feel to showcase the versatility of their apparel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/42051abb-7569-4331-856c-702e922a9919) - [Video: A behind-the-scenes look at a shoot for Sotbella, offering a glimpse into my process, the studio environment, and the teamwork involved.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b2e5bd4c-5a4e-4c2e-9e9e-c27c398970d3) - [Video: A street-style video for Urbanic, shot on location against graffiti walls to create an edgy, youthful, and authentic urban look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/e8c57c8d-b0e9-4db0-aba2-5c137d9a3cb0) - [Video: A luxury campaign film for Bulgari, following an influencer through a high-end hotel and boutique to capture an aspirational and elegant lifestyle.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/8d2c7bce-1857-48ca-bf95-ebd38e0e837a) - [Video: A glamorous fashion film featuring a sequined gown, using prism effects and warm lighting to enhance the sparkle and create a dreamy, vintage mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/95b7fbd7-97c5-4d13-ad4d-b9904396975b) - [Video: A festive collection film for Manvi Tejpal, using earthy tones and natural elements to showcase the hand-dyed fabrics and elegant silhouettes.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f887d2a2-db0b-4f3a-8b3a-b171be7d8efc) - [Video: A quick before-and-after look at a studio shoot, showing the transition from the on-set moment to the final polished fashion photograph.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f0d64844-b878-4b90-96d2-5af2ca977ac3) - [Video: A "how it went vs. how it turned out" video, revealing the creative process and final results of a colorful studio fashion shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a510b26b-4667-4f48-8123-c32f54d934c2) - [Video: A campaign film for Lakme, capturing a bride's preparation and final look, blending behind-the-scenes moments with a polished cinematic narrative.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7202802a-1051-4c68-bf60-f77ee7899c29) - [Video: A fashion film for House of Pink, using natural window light and shadows to create a soft, ethereal mood for their lime green ethnic wear.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/37480309-2140-4e75-8041-2eba713efde8) - [Video: A bright and airy video for House of Pink, showcasing their yellow and orange ethnic sets in a clean, high-key studio environment.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/44f71b0d-d90b-4d63-8923-6e9870cbe6e3) - [Video: A black and white fashion film for Myntra, using dramatic lighting and a staircase location to create a high-fashion, editorial feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/46250910-710b-4788-85af-941e2a6607c1) - [Video: A campaign film for designer Abhinav Mishra's flagship store, capturing the intricate mirror work and luxurious feel of his bridal couture.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/7838b9ce-ed83-49ee-8e96-ccf5333fc00a) - [Video: A short, dynamic video transitioning from a casual look to a full studio fashion setup, showcasing a model's transformation.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ccda509d-6974-4a1b-b7c2-a49a2dbbabe5) - [Video: A music video cover shoot in a natural, rustic setting, using the soft morning light to create a soulful and introspective mood.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/dda4f671-6a29-4926-ab27-c659e2de0006) - [Video: An event video for Kohler at India Design 2023, capturing the vibrant, colorful installations and the energetic atmosphere of the event.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b30c4f02-c33a-4cc3-9258-3f35bab1574c) - [Video: A promotional video for GK Hair, shot at a modern salon to showcase the hair treatment process and the final glossy results.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/38907c06-e7f2-410d-9e89-db3d9733bccf) - [Video: A dynamic edit for an Apple campaign featuring a painted suit from Huemn, using glitch effects and color flashes for a modern, artistic feel.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/fe412d79-4900-485d-ae22-1dc7ad1346c0) ## About Fashion in Motion It takes more than just a camera to get these results. For every project, I build a team that includes stylists, makeup artists, and art directors before we ever hit record. My post-production focus is on color grading and pacing, ensuring that every frame feels intentional rather than accidental. Fashion films are about the edit. I spend as much time in the color grading suite as I do on set. When I shoot for a campaign, I look for textures, movement, and the specific mood that static photography sometimes misses. My workflow follows three main stages: 1. Concept and Mood-boarding: We start with a clear visual direction. Whether you want the retro vibe of old Hollywood or a fast-paced, modern commercial look, we map it out first. 2. On-Set Direction: I shoot with a focus on in-camera movement. I use dynamic camera techniques, from handheld raw energy to steady, sweeping shots, depending on the story we need to tell. 3. Post-Production: This is where the film finds its rhythm. I handle the color grading to match your brand palette, whether that is clean, high-key studio tones or moody, cinematic shadows. I have worked with brands like Lino Perros, Lenskart, and Fabindia, delivering films that work across social media, website banners, and digital advertising. If you need a campaign film that actually stops the scroll, let us talk. ## About Atul Gupta I’m Atul. I split my time between Delhi and the UK, focusing on visuals that speak. I don't just record movement; I craft a mood that makes your brand or collection stand out. [See all of Atul Gupta's services](https://mytribe.in/atulguptaaaaaa) ## More from Fashion & Commercial Photography by Atul Gupta - [Featured](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/featured) - [Cinematic & Editorial](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/cinematic-editorial) - [Studio Portraits & Model Portfolios](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/studio-portraits-model-portfolios) - [Commercial Campaigns: Accessories](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/commercial-campaigns-accessories) - [Commercial Campaigns: Apparel](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/commercial-campaigns-apparel) - [Timeless Indian Elegance](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/timeless-indian-elegance) - [Behind the Scenes](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/behind-the-scenes) ## More services by Atul Gupta - [Brand Campaign Production](https://mytribe.in/atulguptaaaaaa/brand-campaign-production) ## Similar work from other experts - [Professional Commercial Videography and Fashion Film Production](https://mytribe.in/vipingaur/cinematography-video-production/featured) by Vipin Gaur · Cinematography & Video Production · Shoots across India; Studio in Panaji - [Cinematic Fashion Campaigns That Tell a Story](https://mytribe.in/devanshi.15/brand-campaign-creative-direction-styling/cinematic-narratives) by Devanshi Tuli · Brand Campaign Creative Direction & Styling · Takes campaigns in Delhi NCR, Mumbai, and across India - [Cinematic Fashion and Beauty Films](https://mytribe.in/beautybystudiofinesse/fashion-photography/cinematic-films) by Studio Finesse · Fashion Photography · Shoots at studio in Noida & travels across India - [Professional Fashion Styling & Creative Brand Campaigns](https://mytribe.in/stylist_manya/commercial-editorial-styling/featured) by Manya Aggarwal · Commercial & Editorial Styling · Available for shoots across Delhi NCR and travels pan-India - [Commercial Videography & Brand Shoots in Delhi NCR](https://mytribe.in/the_shutter_shot_/commercial-photography-videography/featured) by Amitesh Sharma · Commercial Photography & Videography · Takes commercial projects across Delhi NCR and Chandigarh - [Modern and Commercial Fashion Photography](https://mytribe.in/spskalra/fashion-commercial-photography/modern-commercial-fashion) by SPS Kalra · Fashion & Commercial Photography · Shoots at Studio in Sector 8, Noida ## Book To book Atul Gupta, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hey%20Atul%2C%20I%20saw%20your%20Fashion%20in%20Motion%20work.%20I%20am%20looking%20to%20shoot%20a%20fashion%20film%20for%20my%20brand.%20Can%20we%20discuss%20your%20availability%3F)