--- title: "Behind the Scenes: Fashion Photography & Cinematography in Delhi" description: "Get a behind the scenes look at my fashion photography process. From concept to final edit, see how I combine lighting, styling, and cinematography to create impactful fashion photography campaigns in Delhi and the UK." canonical: https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/behind-the-scenes last_updated: 2025-09-15 --- # Behind the Scenes of Fashion Shoots Tribe Verified · Professional fashion shoots across Delhi NCR. By [Atul Gupta](https://mytribe.in/atulguptaaaaaa) · Shoots across Delhi NCR; travels pan-India for projects · ₹18K per day (8 hours) (estimate) Part of [Fashion & Commercial Photography](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography). [View full gallery](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/gallery) See how a creative vision comes together on set. From initial lighting setups to the final frame, here is a look at my team’s collaborative process in Delhi and beyond. ## Photos and videos - [Video: A look at the making of a Sotbella campaign. This clip shows me working with the model on location to get the perfect shot within a unique architectural space.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/074e0a54-f39d-4b01-8b9b-17a2d086cc1f) - [Video: A peek into my studio process for a Sotbella campaign. It shows the setup, the team collaboration, and the energy on set that leads to the final images.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/b2e5bd4c-5a4e-4c2e-9e9e-c27c398970d3) - [Video: A quick before-and-after clip from a studio session. You can see the raw moment on set and how it translates into a polished, final fashion photograph.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/f0d64844-b878-4b90-96d2-5af2ca977ac3) - [Video: A fun "how it went vs. how it turned out" reel. This shows the creative direction and posing on set compared to the final, edited images from the shoot.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a510b26b-4667-4f48-8123-c32f54d934c2) ## About Behind the Scenes You will see that every shoot is a team effort. Whether we are working on location or setting up a clean studio look, I bring in stylists, makeup artists, and assistants to ensure the lighting and posing are spot on before I even press the shutter. It is not just about the camera, it is about the energy we create on set. When you watch these clips, you are seeing the result of precise planning. For these sessions, I use gear like the Sony FX3 paired with a 24-70 GM lens to capture both high-fashion stills and cinematic video simultaneously. My process starts with a concept, often involving specific lighting setups or mood boards, and relies on constant communication with the stylist and model. In the studio, this means balancing high-key lighting for commercial clarity. On location, it is about using the environment to add depth and narrative to the frames. The goal of sharing this process is to show that a great image is rarely a solo act. It is a production, from the initial equipment setup to the final color grading, ensuring the visuals we produce for your brand or portfolio resonate exactly as intended. If you are looking to understand the workflow behind a professional campaign or simply want to see the difference between a raw setup and the final retouched image, these clips provide the complete picture. ## About Atul Gupta I am Atul, a photographer and cinematographer dividing my time between Delhi and the UK. I focus on high-fashion visuals that tell a story, pulling in the right stylists and crew to make sure every shoot is more than just a photo—it is an experience. [See all of Atul Gupta's services](https://mytribe.in/atulguptaaaaaa) ## More from Fashion & Commercial Photography by Atul Gupta - [Featured](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/featured) - [Fashion in Motion](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/fashion-in-motion) - [Cinematic & Editorial](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/cinematic-editorial) - [Studio Portraits & Model Portfolios](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/studio-portraits-model-portfolios) - [Commercial Campaigns: Accessories](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/commercial-campaigns-accessories) - [Commercial Campaigns: Apparel](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/commercial-campaigns-apparel) - [Timeless Indian Elegance](https://mytribe.in/atulguptaaaaaa/fashion-commercial-photography/timeless-indian-elegance) ## More services by Atul Gupta - [Brand Campaign Production](https://mytribe.in/atulguptaaaaaa/brand-campaign-production) ## Similar work from other experts - [Behind the Scenes of Fashion Photography](https://mytribe.in/vikram_bawa/fashion-commercial-photography/behind-the-scenes) by Vikram Bawa · Fashion & Commercial Photography · Studio in Tardeo, Mumbai; Travels across India for shoots - [Behind the Scenes of My Photo & Film Shoots](https://mytribe.in/vikyyclicks/commercial-fashion-photography/behind-the-scenes) by VikyyClicks · Commercial & Fashion Photography · Based in Delhi NCR; Travels across India for shoots - [Behind the Scenes: My Fashion Styling Process](https://mytribe.in/stylist_jessicajain/creative-direction-casting/behind-the-scenes) by Jessica Jain · Creative Direction & Casting · Available for shoots across Delhi NCR - [Behind the Scenes of Professional Photography](https://mytribe.in/shikharphotographer/celebrity-artist-portrait-photography/the-process-behind-the-scenes) by Shikhar Shukla · Celebrity & Artist Portrait Photography · Shoots across Mumbai; travels pan-India for projects - [Behind the Scenes of Creative Fashion Campaigns](https://mytribe.in/gauravbhatiaa/creative-direction-styling/behind-the-scenes-creative-process) by Gaurav Bhatia · Creative Direction & Styling · Travels pan-India for styling and creative direction projects - [Behind the Scenes of My Creative Process](https://mytribe.in/karanflix/portrait-headshot-photography/behind-the-scenes) by Karan · Portrait & Headshot Photography · Studio and outdoor shoots in Delhi NCR ## Book To book Atul Gupta, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%20Atul%2C%20I%20saw%20your%20Behind%20the%20Scenes%20work%20and%20wanted%20to%20discuss%20a%20potential%20collaboration%20for%20an%20upcoming%20shoot.)