---
title: "Behind the Design: Artistic Event Styling & Custom Concepts"
description: "Go behind the scenes of our design process. From floral trials to custom fabrication, see how we create artistic event styling and luxury wedding concepts in Mumbai."
canonical: https://mytribe.in/ateliereventsindia/event-design-production/behind-the-design
last_updated: 2026-01-22
---

# Behind the Design

Tribe Verified · Mumbai-based designer crafting custom event narratives

By [Atelier by Prerna Joshi](https://mytribe.in/ateliereventsindia) · Takes projects across India; Visit office in Vile Parle East, Mumbai · ₹6.5L per event (estimate)

Part of [Event Design & Production](https://mytribe.in/ateliereventsindia/event-design-production). [View full gallery](https://mytribe.in/ateliereventsindia/event-design-production/gallery)

Step into our workshop to see how we sketch, test, and layer the details that turn a vision into a real, breathing environment.

## Photos and videos

- [Video: A video showing our team during floral trials. We love these pre-wedding sessions where we experiment with different color palettes, flower varieties, and textures to get the mood just right before the big day.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/acc7a498-aa51-4b81-b3a7-992ed4b56005)
- ![Design takes shape, one stem at a time. Here, one of our floral artists is building a large arrangement, carefully placing each flower to create a balanced and beautiful composition.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/07e0a368-dea6-4a10-942c-1ff9d95b8481)
- ![A close-up of a pink hydrangea and a red rose. This is where our ideas take shape, through petals, textures, and colors, as we explore new combinations for our floral storytelling.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/92983e0a-1666-4af0-97c7-cfc640e2e3d8)
- ![We love playing with color blocking. Here, we're testing a classic combination of red and cream roses to see how they work together in a large arrangement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/897fbd8a-6c5b-44c9-bf0d-b04bdc4fb869)
- ![A "solo date" with some beautiful snapdragons against a textured red background. We often study individual flowers to understand their form and how they can best be used in our designs.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/17b0773b-6a1a-4242-ace8-e8eb2fe73c99)
- ![A "floral play view" of an arrangement in progress. This is the beautiful chaos of our workshop, where we bring together different elements to create something new.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2cf726f8-1550-4789-b611-d49f652c08fb)
- [Video: A short clip where I explain my vision for the Sufi night. I wanted to transform the venue's steps into balconies, creating an immersive experience inspired by Arabic design and old-world architecture.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/913321ce-375d-4d54-b73a-2542bcf049c7)

## About Behind the Design

Every design here starts with a floral trial. Before the guest list is finalized or the venue is booked, we are in the workshop testing color pairings and texture combinations to ensure the palette feels authentic to your story rather than just a trend.

Design is a messy, beautiful process. It is not just about putting flowers in a vase; it is about understanding the volume of a room, the way light hits a surface at 7 PM, and how guests will naturally move through the space. 

When we talk about the design phase for our Mumbai-based events, we are really talking about experimentation. We spend weeks in the workshop—the floral trials you see here—playing with snapdragons, hydrangeas, and eucalyptus until the scent and the visual weight match the mood we are after. 

For architectural challenges, like transforming a standard staircase into a balcony for a Sufi night, we do not just decorate; we engineer. We use raw materials and clever fabrication to change the venue entirely. Whether you are looking for custom event styling in Mumbai or a full production for a destination wedding, we view every element as a storytelling device. 

We avoid generic decor labels. Instead, we look at the textures you love, the colors that define your history, and the sensory triggers that will make your guests feel welcome. If you want to know how we might translate your love story into a physical space, start by telling us about the emotions you want to evoke. We can walk you through how we build that from the ground up.

## About Atelier by Prerna Joshi

I’m the dreamer behind these designs, obsessing over every petal and light fixture to make sure your day feels like you. I treat every event as a blank canvas, weaving your personal quirks into the decor until it stops being just an event and starts feeling like home.

[See all of Atelier by Prerna Joshi's services](https://mytribe.in/ateliereventsindia)

## More from Event Design & Production by Atelier by Prerna Joshi

- [Featured](https://mytribe.in/ateliereventsindia/event-design-production/featured)
- [Grand Ceremonies & Mandaps](https://mytribe.in/ateliereventsindia/event-design-production/grand-ceremonies-mandaps)
- [Magical Nights: Receptions & Sangeets](https://mytribe.in/ateliereventsindia/event-design-production/magical-nights-receptions-sangeets)
- [Sunlit Celebrations: Mehendi & Brunches](https://mytribe.in/ateliereventsindia/event-design-production/sunlit-celebrations-mehendi-brunches)
- [Immersive Worlds: Our Signature Themes](https://mytribe.in/ateliereventsindia/event-design-production/immersive-worlds-our-signature-themes)
- [Sacred Ambiance: Sufi & Qawwali Nights](https://mytribe.in/ateliereventsindia/event-design-production/sacred-ambiance-sufi-qawwali-nights)
- [The Art of Ambiance: Lighting & Drapery](https://mytribe.in/ateliereventsindia/event-design-production/the-art-of-ambiance-lighting-drapery)
- [Curated Details: From Stationery to Tablescapes](https://mytribe.in/ateliereventsindia/event-design-production/curated-details-from-stationery-to-tablescapes)
- [As Seen In Vogue](https://mytribe.in/ateliereventsindia/event-design-production/as-seen-in-vogue)
- [Additional Work](https://mytribe.in/ateliereventsindia/event-design-production/additional-work)

## Similar work from other experts

- [Behind the Scenes: How We Design Your Dream Wedding](https://mytribe.in/labdhi_vora/wedding-event-floral-design/from-dream-to-reality-our-process) by Shehnai & Champagne · Wedding & Event Floral Design · Takes projects in Mumbai, Delhi NCR, Udaipur, and travels pan-India
- [Our Design Process: From Concept to Creation](https://mytribe.in/jaindecorators/wedding-design-decor/our-design-process-from-concept-to-creation) by Jain Decorators · Wedding Design & Decor · Takes projects across Mumbai Metropolitan Area; Visit office in Wadala East
- [Behind the Scenes of Our Event Designs](https://mytribe.in/thedelhidecorcompany/wedding-social-event-design/behind-the-magic-our-process) by The Decor Company · Wedding & Social Event Design · Travels to event venues across Delhi NCR and pan-India
- [From Sketch to Reality: How I Design Your Wedding](https://mytribe.in/elusivedreams_pooja/eco-luxe-sustainable-event-design/the-art-of-creation) by Elusive Dreams By Pooja Doshi · Eco-Luxe & Sustainable Event Design · Available for events in Mumbai and across India
- [Behind the Scenes: Our Wedding Design Process](https://mytribe.in/taariniweddings/wedding-decor-and-design/our-process-from-concept-to-creation) by Taarini · Wedding Decor and Design · Visit Studio in Malleshwaram; Projects across India
- [From Sketch to Reality: How We Bring Your Vision to Life](https://mytribe.in/mintandmogra/bespoke-wedding-planning-design/from-sketch-to-reality-our-process) by Mint & Mogra · Bespoke Wedding Planning & Design · Available for destination weddings across India and the United Kingdom

## Book

To book Atelier by Prerna Joshi, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi!%20I%20saw%20your%20'Behind%20the%20Design'%20gallery%20and%20love%20the%20focus%20on%20the%20creative%20process.%20I%E2%80%99d%20love%20to%20discuss%20my%20event%20vision%20with%20you.)
