--- title: "Cinematic Brand & Commercial Films | Professional Direction in Pune" description: "Need a cinematic brand film? I direct high-end commercial films for luxury, fashion, and lifestyle brands. From storyboards to the final cut, let's create something real." canonical: https://mytribe.in/ashishgurbani/commercial-film-direction/brand-commercial-films last_updated: 2025-09-26 --- # Cinematic Brand & Commercial Films Tribe Verified · Collaborated with brands like Marriott & Salman Khan By [Ashish Gurbani](https://mytribe.in/ashishgurbani) · Studio in Pune; Travels across India for projects · ₹90K per project (estimate) Part of [Commercial & Film Direction](https://mytribe.in/ashishgurbani/commercial-film-direction). [View full gallery](https://mytribe.in/ashishgurbani/commercial-film-direction/gallery) I bring brands to life through cinematic storytelling. Whether it is a high-end commercial or a narrative brand film, I focus on the technical details and visual moods that make your audience look twice. ## Photos and videos - [Video: For this Marriott Bonvoy project with The Westin Goa, the goal was to evoke the feeling of a perfect beach day. I directed the film to capture the light, movement, and atmosphere of the location, resulting in a piece that feels both aspirational and authentic for hospitality and travel marketing.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/ae60423d-1175-4c43-b972-b59b0892ea6e) - ![This portrait of Salman Khan was part of the exclusive campaign for his timepiece collaboration with Jacob & Co. and Ethos. As the director and photographer, my role was to capture a look that was both powerful and approachable, aligning with the luxury watch brand's image and the celebrity's persona.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/d0def09b-e9d7-430e-abf0-88778f7d9c8b) ## About Brand & Commercial Films When I direct a commercial, I do not just point a camera and hope for the best. I obsess over the lighting, the mood, and the narrative arc long before we step on set. For a project like the Westin Goa film, we spent weeks defining the light and movement to nail that aspirational beach vibe. If you have a brand story to tell, we will start by storyboarding the exact visual language we need, using RED or Arri cinema cameras to ensure every frame hits the mark. My filmmaking process is about moving from a simple spark of an idea to a final, polished cut. Ten years in the luxury photography space have taught me that visuals need to be clean, sharp, and cinematic. I do not do messy production; I do calculated, storytelling-driven content. ### My Directing Approach I handle projects end-to-end. This means I take responsibility for the full narrative arc—whether it is a short, punchy digital ad or a longer lifestyle film. I collaborate with a full production unit, including Gaffer, Art Director, and Makeup Artist, to ensure that what we capture in the studio or on location matches the high-end vision we planned. ### Capabilities & Equipment * **Production Value:** I use RED or Arri Alexa Mini cinema cameras with cine lenses to get that rich, commercial-grade texture. * **Post-Production:** I oversee studio-level DI color grading and narrative editing. This is where the 'look' of the film comes alive, ensuring skin tones are perfect and product colors pop. * **Narrative Control:** From original screenplay writing to casting actors for dialogue-heavy commercials, I manage the script so the performance is as strong as the lighting. ### Working with Me I am based in Pune but I travel across India for projects. My process typically starts with a creative strategy session where we align on your brand's core concept. Whether you are a startup looking for a social-ready reel or a luxury brand needing a full-scale TVC, my team and I build the film to fit your specific market. Let us get on a call to talk about your visual requirements. ## About Ashish Gurbani I am Ashish. After a decade in luxury photography, I pivoted to filmmaking because I wanted to tell the whole story, not just capture a single frame. My team and I handle everything from the initial spark of an idea to the final color grade. [See all of Ashish Gurbani's services](https://mytribe.in/ashishgurbani) ## More from Commercial & Film Direction by Ashish Gurbani - [Featured](https://mytribe.in/ashishgurbani/commercial-film-direction/featured) - [Creative Storytelling: Short Films](https://mytribe.in/ashishgurbani/commercial-film-direction/creative-storytelling-short-films) - [Conceptual Shoots & Talent Direction](https://mytribe.in/ashishgurbani/commercial-film-direction/conceptual-shoots-talent-direction) - [Behind the Scenes: The Process](https://mytribe.in/ashishgurbani/commercial-film-direction/behind-the-scenes-the-process) ## More services by Ashish Gurbani - [Advertising & Campaign Photography](https://mytribe.in/ashishgurbani/advertising-campaign-photography) - [Luxury Product Photography](https://mytribe.in/ashishgurbani/luxury-product-photography) ## Similar work from other experts - [Cinematic Brand Films for Fashion and Lifestyle](https://mytribe.in/atulguptaaaaaa/brand-campaign-production/cinematic-brand-films) by Atul Gupta · Brand Campaign Production · Takes projects across Delhi NCR; travels pan-India - [High-Impact Brand and Fashion Films](https://mytribe.in/getshotbyamir/commercial-cinematography/brand-fashion-films) by Amir & Raika · Commercial Cinematography · Available for shoots across Mumbai, NCR, and pan-India - [Professional Commercial Videography and Fashion Film Production](https://mytribe.in/vipingaur/cinematography-video-production/featured) by Vipin Gaur · Cinematography & Video Production · Shoots across India; Studio in Panaji - [High-Impact Product Commercials and Brand Films](https://mytribe.in/mr.flatlay/video-post-production/product-commercials-brand-work) by Sarun Jayaprakash · Video Post-Production · Available online; based in Mumbai Metropolitan Area - [Commercial & Ad Film Styling](https://mytribe.in/stylist_manya/commercial-editorial-styling/commercial-ad-film-styling) by Manya Aggarwal · Commercial & Editorial Styling · Available for shoots across Delhi NCR and travels pan-India - [Creative Direction and Fashion Campaign Styling](https://mytribe.in/vikramsethstylist/personal-styling-image-consulting/brand-campaigns-creative-direction) by Vikram Seth · Personal Styling & Image Consulting · Online consultations; In-person sessions across Delhi ## Book To book Ashish Gurbani, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I'm%20looking%20for%20Commercial%20%26%20Film%20Direction%20by%20Ashish%20Gurbani.) 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