--- title: "Fashion Styling & Creative Direction Portfolio | Paralove" description: "Explore professional fashion styling and creative direction by Paralove. From editorial shoots to commercial campaigns, we build visual stories that resonate." canonical: https://mytribe.in/aadityawalia/creative-direction-fashion-styling/featured last_updated: 2025-09-21 --- # Creative Direction and Fashion Styling Campaigns Tribe Verified · Campaigns for Tanishq, Vogue, and Titan. By [Aaditya Walia](https://mytribe.in/aadityawalia) · Studio in New Delhi; Available for shoots across India · ₹25K Per Look (estimate) Part of [Creative Direction & Fashion Styling](https://mytribe.in/aadityawalia/creative-direction-fashion-styling). [View full gallery](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/gallery) A selection of our professional work, ranging from high-fashion editorials to large-scale commercial campaigns. We build visual stories from concept to final execution. ## Photos and videos - ![For this Tanishq campaign, we created a vibrant and joyful wedding scene. The styling focuses on traditional South Indian bridal aesthetics, with a heavy emphasis on layered gold temple jewellery, a bright pink silk saree, and coordinated green bangles to create a rich, celebratory look.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/57fa53b6-8fb5-49e1-a036-280c6353c57b) - ![A classic black tuxedo styled for a Louis Philippe royal weddings campaign. The focus was on creating a look of timeless elegance through sharp tailoring, a peak lapel, and a perfectly knotted bow tie, set against a luxurious, warmly lit backdrop.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/9ac1b977-4af9-4cf7-809e-1956674f26f6) - ![An editorial for Vogue that captures movement and drama. The styling features a tiered, metallic gold dress that creates a fluid, sculptural shape as the model moves, blending high fashion with a sense of dynamic energy.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/a6c3351b-1ea0-453a-8dcf-29b56a545f6b) - ![This shot from the Tanishq 'Dharohar' campaign tells a story of heritage passed down through generations. The styling connects a mother and daughter through coordinated color palettes and traditional jewellery, creating a moment of warmth and connection.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/66f24b7d-b94f-49f7-ac9c-b7e7e9e40d2f) - ![A clean and modern product styling shot for the Titan Edge ceramic watch collection. The look is minimalist, with a simple white turtleneck and neutral trousers, ensuring the deep green of the watch stands out as the hero of the image.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/39d3bc91-e249-4b51-b1a4-cc2c793d486e) - ![Capturing the festive spirit for a Biba campaign, this shot uses a voluminous red printed lehenga. The styling creates a sense of joyful celebration through the twirling motion, which highlights the flow and flare of the fabric in a dynamic hotel corridor setting.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/67f25eec-66e2-41b2-8867-859e0bf096f4) - ![A high-fashion bridal shoot for Frontier Raas, set against the stunning backdrop of the Kumaon mountains. The styling contrasts the intricate, heavy embroidery of the red lehenga with the vast, natural landscape to create a powerful and modern bridal statement.](https://assets.mytribe.in/insecure/raw:1/plain/s3://mytribe-assets-production/2dd5aeca-a694-498c-9aed-182d42ee4d47) ## About Featured We don't just pick outfits; we build the entire visual world for a shoot. Whether it's a national commercial for Tanishq or a Vogue editorial, our team manages everything from initial mood boards and lighting concepts to on-set draping and logistics, so you’re left with a cohesive story, not just a gallery of photos. When you work with us, you aren't hiring a solo stylist; you are bringing in a full creative production unit. Our process is designed to handle the complexity of professional shoots so you can focus on the bigger picture. ### The Paralove Approach - **Concept Development:** We start with a strong narrative. Whether it’s a metallic editorial for Vogue or a traditional jewellery campaign, we build a visual theme that dictates everything from color palettes to model poses. - **Production Support:** We handle the logistics that usually cause delays. This includes sourcing accessories, coordinating with designers, managing inventory, and ensuring all samples arrive steam-pressed and organized. - **On-Set Execution:** Our team provides art direction in real-time. We watch the monitors for minor details like pin visibility, fabric folds, and lighting reflections, adjusting them instantly so the post-production team has the cleanest raw files possible. ### Why it Matters We have experience working with national brands like Tanishq, Louis Philippe, and Biba, which requires a deep understanding of maintaining brand guidelines while pushing creative boundaries. We handle the technical side—steam-ironing, transport, secure garment handling—so the final campaign looks polished and intentional. Our goal is to ensure the styling feels organic to the environment, whether we are shooting in a hotel corridor or a mountain range in Kumaon. ## About Aaditya Walia I run Paralove with my wife, Twinkle, and we specialize in building visual worlds from scratch. We don't just dress people; we direct the entire mood of a shoot, handling everything from the initial creative concept to on-set logistics. We are based in Delhi but travel across India to bring our aesthetic to editorial and commercial campaigns. [See all of Aaditya Walia's services](https://mytribe.in/aadityawalia) ## More from Creative Direction & Fashion Styling by Aaditya Walia - [Jewellery Advertising Campaigns](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/jewellery-advertising-campaigns) - [Bridal & Couture](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/bridal-couture) - [Modern Menswear](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/modern-menswear) - [Conceptual & Editorial Styling](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/conceptual-editorial-styling) - [Contemporary Indian Wear](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/contemporary-indian-wear) - [Product & Accessory Styling](https://mytribe.in/aadityawalia/creative-direction-fashion-styling/product-accessory-styling) ## Similar work from other experts - [Featured Fashion Styling and Creative Direction Portfolio](https://mytribe.in/rahulsingh_styling/creative-direction-production/featured) by Rahul Singh · Creative Direction & Production · Studio in Mehrauli, New Delhi; Takes projects across Delhi NCR and Mumbai - [Featured Fashion Styling & Creative Direction](https://mytribe.in/stylingbykhushi/commercial-brand-styling/featured) by Khushi Karwa · Commercial & Brand Styling · Available for shoots in Mumbai, Jaipur, and Delhi NCR - [Creative Fashion Styling and Visual Direction](https://mytribe.in/riechamallick/creative-direction-consulting/featured) by Riecha Mallick · Creative Direction & Consulting · Available online globally; Travels across India and Dubai for projects - [Professional Fashion Styling & Commercial Lookbooks](https://mytribe.in/nidhijeswani/commercial-editorial-styling/featured) by Nidhi Jeswani · Commercial & Editorial Styling · Available across Mumbai; Travels pan-India for shoots - [Featured Styling & Creative Direction Portfolio](https://mytribe.in/parul.gauba/creative-direction-commercial-styling/featured) by Parul Gauba · Creative Direction & Commercial Styling · Takes projects across Delhi NCR; travels pan-India for shoots - [Professional Fashion Styling & Creative Brand Campaigns](https://mytribe.in/stylist_manya/commercial-editorial-styling/featured) by Manya Aggarwal · Commercial & Editorial Styling · Available for shoots across Delhi NCR and travels pan-India ## Book To book Aaditya Walia, message mytribe on WhatsApp: [Chat on WhatsApp](https://wa.me/916360004054?text=Hi%2C%20I%20saw%20your%20work%20on%20mytribe.%20I'm%20interested%20in%20hiring%20Paralove%20for%20a%20creative%20direction%20and%20styling%20project%20and%20would%20love%20to%20discuss%20the%20details.)